Marketing Communications Executive

Were looking for a Marketing Communications Executive to join our Marketing team and help shape how financial advisers experience AJ Bell. Youll create clear engaging campaigns that help advisers understand our proposition connect with AJ Bell and ultimately help more people feel good about investing.

Its a varied hands-on role where youll work across email social media web CRM webinars and events taking campaigns from idea through to delivery and using data and insight to continually improve their impact.

What does the job involve

Working with colleagues across Marketing Sales Product Investments and Technical youll:

• Plan and deliver integrated marketing campaigns that drive adviser awareness engagement leads and registrations.
• Create targeted email campaigns nurture programmes and automated customer journeys using HubSpot.
• Develop audience segmentation and personalisation to make our communications more relevant and effective.
• Create engaging social media content across LinkedIn YouTube and X working with internal experts and external contributors.
• Develop and optimise adviser-facing webpages landing pages and digital content.
• Support the promotion of webinars events and other adviser initiatives.
• Use campaign CRM website and social data to understand whats working and identify opportunities to improve performance.
• Use A/B testing behavioural insight and audience data to test ideas and optimise campaigns.
• Produce reporting and performance insight turning data into clear recommendations for stakeholders.
• Work closely with our Design and Distribution teams to maximise the reach and impact of campaigns.
• Use AI-powered tools including Microsoft Copilot to support research planning content creation reporting and optimisation.
• Make sure marketing activity is accurate high quality and delivered in line with AJ Bells governance regulatory and Consumer Duty requirements.

What are we looking for

Were looking for someone who enjoys combining creativity with data and has experience delivering marketing activity across a range of channels.

Youll have:

• Experience delivering multi-channel marketing campaigns.
• A good understanding of campaign management audience segmentation lead generation and performance measurement.
• Experience using CRM and marketing automation platforms ideally HubSpot.
• Experience working with social media platforms such as LinkedIn YouTube and X.
• Strong written and verbal communication skills with the ability to create clear engaging content for different audiences.
• An analytical mindset and the ability to turn campaign data into practical recommendations.
• Strong organisation and attention to detail with the ability to manage multiple priorities and deadlines.
• The confidence to build relationships and work collaboratively with stakeholders across the business.
• An interest in using technology and AI to find smarter and more effective ways of working.

Experience with HTML and content management systems such as Drupal would be useful but isnt essential.

If youre a marketer who enjoys creating great campaigns experimenting with new ideas and using insight to make them better wed love to hear from you.

About AJ Bell 

At AJ Bell we believe investing should feel good. Whether youre looking for an ISA pension or dealing account whether you want to invest with the help of a financial adviser or do it yourself we have easy-to-use solutions to suit people from all walks of life.

Were one of the UKs fastest-growing investment platform businesses trusted by everyone from professional financial advisers to first-time investors.

Today over 762000 customers trust us to manage more than 121.5 billion of assets. By continually striving to make investing simpler and more accessible were helping more people take control of their financial futures.

Were proud to be recognised as one of the UKs Best 100 Companies to Work For for six consecutive years and a Great Place to Work in 2025 and 2026 a reflection of our supportive and collaborative culture.

What we offer 

• Competitive starting salary depending on experience
• 25 days holiday increasing with service buy/sell scheme bank holidays 
• 6% Pension with matched contributions 
• Discretionary bonus scheme 
• Share schemes (including free shares and BAYE) 
• Health Cash Plan and discounted private healthcare 
• Free onsite gym 
• Enhanced family leave (subject to qualifying criteria) 
• Travel and bike loan schemes 
• Employee Assistance Programme 

Life at AJ Bell 

• Regular social events including summer and Christmas parties 
• Learning and development opportunities tailored to you 
• Casual dress code 
• Friendly supportive team environment 

Our ways of working 

We offer hybrid working with a minimum of50% of your working time per monthspent in the office. 

For new starterstheresan initialperiod of full-time office working to help you settle in and build relationships. 

Inclusion & diversity 

Werecommitted to creating an inclusive environment where everyone feels respected and able to be themselves at work. 

We welcome applications from all backgrounds and make hiring decisions based on skillsexperienceand potential.

Remote Work :

No

Employment Type :

Full-time