Market Access Lead – Cardiovascular Disease (CVD)

Job Description

Note. There are 6 roles across the UK defined territories - please indicate preferred location with your application. North East & Yorkshire North West Midlands East of England South West South East

Role Title

Market Access Lead Cardiovascular Disease (CVD)

Business Unit: UK Pharmaceuticals Cardiovascular Disease

Reporting to: National Healthcare Director CVD & Portfolio

Location: United Kingdom (fieldbased regional remit)

Role Purpose

The market Access Lead CVD is a senior fieldbased role accountable for promotional and nonpromotional systemlevel pathway leadership to support the successful product launch and appropriate patient access across cardiovascular disease pathways.

The role focuses on primary and secondary care pathway readiness enabling market and patient access identification diagnosis referral and initiation through effective engagement with NHS systems. Acting as a trusted partner to NHS leaders the role translates national strategy into regional and local execution ensuring pathways guidelines and operational enablers are in place ahead of and following launch.

Key Responsibilities

1. System Strategy & Planning (CVD)

• Develop regional system and pathway plans aligned to the national CVD strategy and launch priorities.
• Segment and prioritise Integrated Care Boards (ICBs) Trusts and Primary Care Networks (PCNs) based on unmet need pathway maturity and readiness.
• Identify structural barriers to optimal lipid and cardiovascular risk management (e.g. diagnostics referral routes service capacity commissioning models).
• Translate national policy guidelines and launch strategy into clear executable regional plans.

2. System Readiness

• Initiate early strategic conversations with NHS stakeholders to ensure system readiness (formularies guidelines pathways prescribing systems homecare where applicable).

3. Pathway Development

• Lead pathwayled initiatives to enable prevention diagnosis initiation and optimisation of CVD care across primary and secondary care.
• Map endtoend lipid and ASCVD pathways identifying gaps in patient flow referrals and accountability.
• Support implementation of service redesign and collaborative working projects that deliver shared value for patients the NHS and our organization.

4. Stakeholder Engagement & Influence

• Build and maintain trusted relationships with senior NHS stakeholders including ICB leaders clinical leads medicines optimisation teams and pathway owners.
• Facilitate insightled outcomefocused discussions that position our organization as a credible partner in cardiovascular pathway improvement.
• Ensure all engagements are compliant with ABPI Code and internal governance maintaining a clear separation from promotional activity.

5. CrossFunctional Working

• Work in close partnership with cross functional teams - Medical Affairs Value Access & Devolved Nations Marketing and Corporate Affairs - to deliver a joinedup approach to CVD.
• Align regional activity with national priorities set by the National Healthcare Director CVD.
• Act as a conduit of highquality regional insight into Head Office to inform launch optimisation and ongoing strategy.

6. Insight Measurement & Continuous Improvement

• Capture and synthesise system insights to inform national planning and refinement of pathway strategy.
• Track progress against system readiness milestones (e.g. guideline inclusion pathway adoption commissioning progress).
• Share best practice across regions to accelerate learning and consistency of execution.

Skills & Capabilities

• Strong understanding of the UK NHS structure including ICBs primary care secondary care and commissioning processes.
• Proven experience in pathway development market access enablement or service redesign and collaborative working ideally within cardiovascular disease or longterm conditions.
• Seniorlevel influencing and relationshipbuilding skills with NHS decisionmakers.
• Ability to operate confidently within market access governance frameworks.
• Strong analytical and problemsolving capability with the ability to prioritise highimpact system opportunities.

Leadership Behaviours

• Win as One Team: Collaborates effectively across functions and geographies to deliver aligned system impact.
• Focus on What Matters: Prioritises pathways and initiatives with the greatest patient and system benefit.
• Act with Urgency: Anticipates policy and system changes and mobilises early to support launch and access readiness.
• Experiment Learn & Adapt: Uses insight and feedback to identify and refine pathway solutions and ways of working.
• Speak Up & Be OpenMinded: Escalates risks early and contributes constructively to national discussions.

Experience Required

• Significant experience in UK healthcarefacing market access roles with systemlevel engagement.
• Demonstrated ability to develop and deliver pathway or service initiatives and collaborative working within the NHS.
• Strong understanding of cardiovascular disease pathways and lipid management desirable.
• Proven judgement autonomy collaboration and professionalism appropriate to a senior field based role.

This role is a critical enabler of launch success ensuring NHS systems are prepared to deliver equitable and sustainable cardiovascular care.

Required Skills:

Account Management Adaptability Cardiovascular Pharmacology Clinical Trials Commercial Contract Management Customer Needs Analysis Customer Relationship Management (CRM) Financial Acumen Healthcare Industry Identifying Sales Opportunities Learning Effectiveness Management Meetings Market Access Medical Affairs Operational Delivery Patient Flow Patient Identification Pharmaceutical Sales Pharmacokinetics Pharmacotherapeutics Primary Care Sales Strategy Development Sales Target Achievement Stakeholder Engagement Strategic Thinking

Preferred Skills:

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Employee Status:

Regular

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Flexible Work Arrangements:

Remote

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Job Posting End Date:

06/20/2026

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