Junior Creative

At the heart of everything we do is our vision to change lives every day and our mission to grow The National Lottery responsibly and champion its impact.

We are Allwyn UK part of the Allwyn Entertainment Group a multi-national lottery operator with a market-leading presence acrossthe USA (Michigan and Illinois) andEurope includingCzech Republic Austria GreeceCyprusand Italy.

While the main contribution of The National Lottery to society is through the funds togood causes at Allwynwe put our purpose and values at the heart of everything we us as we embark on a once-in-a-lifetime largescale transformation journey by creating a National Lottery that delivers more money togood causes.

Welltalk a bit more about us further down the page but for now letstalk about the role and whowerelooking for

Allwynsinhouse agency: Studio 59

Studio 59 is Allwyns newinhouseagency. A fast integrated hub built to elevate how we tell The National Lotterys story. Bringing creative productionplanningand media together across a single integrated teamwereengineered for paceefficiencyand standout quality.

Our mission is simple: create boldsocialfirstaudienceledwork that strengthens player engagement and gives The National Lottery a single authentic brand voice. With abestofbothmodel that blends strengthened internal talent withtoptierexternal partners we deliver dynamic personalised content at scale.

A bit about the role

The Junior Creative is an entry-level role focused on supporting the Studio 59 creative team in the development and execution of ideas across all National Lottery channels.

Reporting to a Senior Creative you will bring a hybrid mindsetmeaningyourejust as comfortable brainstorming a big campaign hook as you are resizing an asset or drafting social copy. This role is about learning the ropes of a fast-paced in-house agency honing your craft and ensuring every piece of work no matter how small is delivered with enthusiasm and precision.

This role is designed for a high-potential individual who is eager to soak up knowledge support the senior team onbig ideas and take ownership of smaller fast-turnaround tasks.

Whatyoullbe doing

Creative Support & Execution

• Idea Generation:Participatein brainstorms and sprints contributing fresh perspectives and diverse ideas for campaigns and always-on content.

• Hybrid Asset Creation:Assistin producing a wide range of creative assets from social media stories and static banners to basic motion graphics or copy tweaks.

• Brief Execution: Take simple briefs and translate them into clean on-brand creative outputs under the guidance of senior team members.

Collaboration & Learning

• Mentorship: Work closely with the Senior Creative to understand how to interpret feedback and refine your work to meet high industry standards.

• Cross-Functional Exposure: Shadow the Production and Delivery teams to learn how creative work moves through a professional studio ecosystem.

• Asset Management:Assistin prepping files for delivery ensuring everything is named correctly and follows the studios technical specs.

BrandStewardship

• Brand Immersion: Learn The National Lottery brand guidelines inside-out ensuring every piece of work is on-brand in both look and tone.

• Consistency:Maintaina high levelof attention to detail checking for typos alignment issues or brand inconsistencies before work is shared.

Delivery & Growth

• Pace & Agility:Support the studios reactive fast-turnaround needs helping the team respond to real-time cultural moments or winners stories.

• Self-Development:Proactively seek out new tools AI innovations and creative trends to bring back to the wider team

What experiencewerelooking for

Key Skills & Experience

• The Hybrid Skillset: A foundational knowledge of the Adobe Creative Suite (Photoshop Illustrator etc.) and an interest in writing or basic motion.

• Portfolio: A showreel or portfolio (can include student/personal work) thatdemonstratescreative potential and a knack for visual storytelling.

• Curiosity: A deep interest in UK culture social media trends and what makes people click share orparticipate.

• Resilience: A positive attitude toward feedback; you see v1 v2 and v3 as opportunities to learn not failures.

• Communication: Ability to explain your ideas clearly and listen intently to creative direction.

• Qualification: A degree in a creative field or equivalent experience/internships within a creative environment is preferred but not essential.

Key Measures of Success

• Growth Trajectory: Demonstrable improvement in craft (design/copy/concepting) over the first six months.

• Dependability: Consistently meeting internal deadlines and following studio workflows.

• Proactivity: Actively contributing to creative sessions and volunteering for tasks to support the wider team.

• Brand Accuracy: Minimal corrections needed on brand-specific elements like logoscolors and tone.

About us

At Allwyn we are dedicated to changing lives and growing the National Lottery responsibly championing its positive impact on people places and the planet.

• Innovation -We pride ourselves on it!Wereconstantly looking for new ways to excite our customers bringing new products to market toenjoywhich is all supported by our responsible play values and making them accessible to all.

• Giving back Did you know that playing the lottery generates around 30m a week for charities andgood causesin the UK Our aim is to have doubled this number by the end of the first 10-year license.

• Sustainability Our aim is to become a net zero national lottery. We have 2030 targets to decarbonise our operations and transitioned to renewable energy providers made our London and Watford offices zero gas and ensured our fleet consists of low-emission additionwereworking with our value chain partners to develop a net zero target date.

• Empowering every voice We believe in creating a culture where everyone feels they belong can be themselves has access to opportunities and can thrive for the benefit of good diverse teams are working hard to make all parts of The National Lottery inclusive whether people play a game in a store or onlinebecause when everyone can play everyonewins..

An inclusive reward offering with wellbeing at the centre

At Allwyn inclusion is built into how we care for our people. Our benefits and policies support colleaguesand their familiesat every stage of life and career. By prioritising wellbeing and belonging we create a workplace where everyone feels valued rewarded and empowered to people are more than colleagues -theyrewinners driving positive change and making a real difference in communities.

Benefits

• CompanyBonusScheme

• Matched pension contributions up to 8.5%

• 26 days annual leave 2 Life Days (and bank holidays)

• Single Private Health Cover

• Complimentary Private Medical

• Income Protection

• Flexible Benefits EV SchemeMoney Coach Will WritingMortgage AdviceDental and Eye Care Schemes.

• EnhancedFamily Leave (MaternityPaternity Adoption)

• WellnessAllowance500

• Employee AssistanceProgramme

• Discounted Health Assessments

• Volunteering Days

• Matched Funding

We are a Disability Confident Leader which meanswevetaken proactive steps to ensure our workplace is accessible and inclusive for disabled and neurodivergent colleagues and candidates. As part of this we offer an interview to disabled applicants who meet the essential requirements of the job.

If you need anyassistanceor adjustments to this job description or in the application process please contact a member of the talent team atandwellbe happy to help.

Required Experience:

Junior IC