Junior Content Marketing Manager
Job Summary
Allow us to introduce ourselves
Hello there! Were Appinio a global market research company that combines an AI-powered insights platform with expert consultancy. On a mission to make the world a little more fact-based we help companies understand how consumers think and make smarter decisions.
We started out in Hamburg back in 2014 but were now humbled to call the world our playground with over 260 employees spread across 13 countries (were remote-first) 2600 international clients delivering research from 190 markets globally.
Want to be a part of the Appinio movement
Here at Appinio we value transparency in our recruitment process and weve created a blog to share what to expect during each step of our journey together:here
Your mission as a Junior Content Marketing Manager
Your mission is to be the engine room of Appinios global content & brand function. You will turn strategy research and campaign ideas into high-quality on-brand content across our digital channels and international markets from copywriting and publishing to repurposing optimisation and distribution. With a dotted line supporting our Organic Growth function youll fuel SEO AIO and discoverability while keeping our core content engine running efficiently and reaching more ICP-fit audiences in a compelling way ultimately contributing to measurable pipeline and revenue impact.
What youll be doing
- Develop Best-In-Class Content: Turn research customer advocacy brand pillars business assets and new ideas into compelling content and integrated campaigns from reports and blogs to email social landing pages sales enablement and more designed to maximise reach and impact.
- Own Content & Brand Operations: Keep our global content engine running smoothly owning day-to-day operations content governance and brand consistency across channels while maintaining content libraries and infrastructure.
- Coordinate Localisation: Manage translation and localisation workflows with regional teams ensuring content is adapted effectively for priority markets while maintaining a consistent global brand.
- Optimise for Search & Discovery: Work with Organic Growth to apply SEO AIO and AI-search best practices across content improving discoverability organic reach and performance.
- Connect Content to GTM: Collaborate with GTM stakeholders to activate content across campaigns and channels ensuring it reaches the right audiences and contributes to pipeline and revenue.
- Report & Optimise Performance: Track and report on content performance across key channels using insights to identify whats working improve future content and maximise impact.
You will thrive in this role if
- You have 13 years of experience in content or digital marketing ideally within a B2B SaaS or tech environment.
- You possess exceptional copywriting editing and proofreading skills in English with meticulous attention to detail.
- You are comfortable working with content management systems (HubSpot experience is a plus) and publishing platforms.
- Youre obsessed with how people search how search trends are evolving and how AI is changing the way content gets discovered with a strong baseline understanding of SEO and AIO/GEO.
- You are highly organised proactive and eager to take ownership of content creation and operational workflows in a fast-paced setting.
Whats in it for you
- FlexibilityPolicy - Average is 30 days taken however we do not have a hard cap of number of vacation days as we know life happens
- Temporary work from abroad -If youre based in the EU you can work outside your country of residence for up to 180 days per year
- All the hardware you need andyour own MacBook
- If you are located in Hamburg or Berlin youll get aDeutschland ticketor access to a mobility budget with theNAVIT appto get you to and from the office space
- SubsidisedUrban Sports CluborClassPass membership based on location
- In caseyoure located in one of the cities where most of our fellow Appinioneers are (Hamburg Berlin Munich London Madrid Barcelona or New York) you can get access to ourCo-working spaces
#LI-AQ1
Kind reminder:Please ensure that your application is submitted in English.
This post not only outlines our ideal candidate but also serves as an inspiration for what this role can evolve into. Even if you consider yourself an 80% fit but have a genuine passion for this position we encourage you to apply. Were eager to hear from individuals who share our enthusiasm.
Appinio is an equal-opportunity employer. All applicants will be considered for employment without attention to race colour religion sex sexual orientation gender identity national origin veteran or disability status.
Please read our privacy policy here.
Required Experience:
Manager
About Company
AI powered market research: Appinio collects thousands of answers globally from representative consumer groups to validate decisions and ideas in minutes.