Influencer Lead
Job Summary
Ready to revolutionize healthcare making it faster and more accessible than ever before
How we started:
Founded in 2013 by Dwayne DSouzaHeliosXwas built on a simple but powerful idea: healthcare should be easier to access faster to receive and centred around the individual. From day one weve grown without external funding; scaling profitably through technology disciplined execution and deep medical expertise. What started as a challenger idea has become one of the most significant healthcare platforms operating globally today.
Where we are now:
Weve earned the trust of millions of people worldwide through category-leading products and well-known brands including MedExpress Dermatica ZipHealth RocketRX and Levity. A key driver of our success is vertical integration; we operate our own manufacturing and proprietary products led by in-house medical teams researchers and pharmacists at the top of their fields.
In 2025 HeliosX treated more than 1.7 million patients globally and reached 781m in revenue representing 337% year-on-year growth and cementing our position as the clear market leader in the UK. That growth translates into real-world outcomes: our weight-loss treatments helped patients lose 8.5 million kilograms of excess weight in 2025 alone contributing to an estimated 1300 fewer cardiac events. This is growth with measurable life-changing impact at scale.
Today we operate across four international markets with successful launches in Germany and Canada and continued expansion in the US. We were also recently recognised in the Sunday Times Top 100 fastest-growing tech companies further validation of both our momentum and our ambition.
Where were going:
2026 is a step-change year. Our ambition is to reach 1.6bn in revenue expand from four to eight global markets and significantly broaden our condition and treatment portfolio. Over the coming years youll help shape HeliosX into a truly world-leading healthcare partner; one that combines scale speed and clinical rigour to redefine how personalised care is delivered. Joining HeliosX now means building systems teams and products that will define the next decade of digital healthcare and doing work that genuinely improves lives at global scale.
Theres never been a more exciting time to join HeliosX. Come be a part of making our dream of easier and faster healthcare a reality!
The Opportunity
We are looking for an Influencer Lead to be the architect of our creator-led growth engine. This is a high-impact role designed for a strategic heavyweight who views influencer marketing not as a series of posts but as a sophisticated scalable acquisition channel.
You will bridge the gap between creative storytelling and hard data science moving the department beyond manual management toward a high-output automated and performance-driven ecosystem. Your mission is to define the global strategy and ensure that influencer marketing is a primary driver of long-term brand equity and sustainable business growth.
Reporting directly to the Affiliate and Influencer Lead the successful candidate will own the global influencer strategy and define the frameworks that optimize Customer Acquisition Cost (CAC) to Customer Lifetime Value (LTV) ratios at scale.
What youll do
- Global Roadmap: Define the 1224 month strategy for the influencer channels determining budget allocation across platforms formats verticals and regions.
- Global Process Optimization: Design the global influencer playbook - standardizing how we vet brief and measure creators to ensure scaling measurable consistency.
- Day-to-day Budgeting: Oversee budget delivered by global lead ensuring a balanced influencer portfolio that enables experimentation risk with always-on conversion consistency.
- Experimentation: Own and delegate on a defined experimental roadmap to unlock scale through qualitative and incrementality testing. Develop and test commercial models beyond flat-fees including equity-based partnerships performance-bonus tiers and long-term loyalty incentives.
- People Management: Mentor a team of Managers and Juniors. You are responsible for team KPI delivery workload balance and professional growth.
- Channel Advocacy: Act as an advocate for the influencer channel cross-functionally. Ensure influencer insights are integrated into the wider brand narrative.
- Campaign Amplification: Work with owned paid social channels to ensure creator content is seamlessly integrated into the paid social funnel to drive down overall blended CAC.
- Tech and AI Streamlining: Evaluate and select the tech stack (SaaS platforms AI vetting tools CRM) to automate manual tasks such as discovery and reporting. Stay at the forefront of AI and platform algorithm shifts adjusting the companys moat strategy to remain competitive.
What youll bring to HeliosX
- Scale Specialist: You have a proven track record of taking an influencer or partnership program from a pilot stage to a considerable revenue driver.
- Strategic Growth Mindset: You dont just execute; you build systems. You understand how influencer marketing fits into a wider Media Mix.
- Expert Negotiator: You are comfortable in high-pressure environments negotiating with top-tier talent agencies and management firms.
- Leadership: Experience managing and developing high-performing teams in a fast-paced fail-fast growth environment.
- Data Mastery: Advanced proficiency in data visualisation tools to build custom performance dashboards.
- Advertising literacy: Understanding of global advertising laws and contract law (IP usage rights exclusivity).
- Platform Expert: Deep knowledge of the creator economy tech landscape (e.g. Impact CreatorIQ Modash or bespoke internal tools).
Life at HeliosX
At HeliosX were building the future of healthcare. That means we need brilliant mission-driven people who are excited to innovate scale and create change.
Heres what you can expect:
- 25 Days Holiday ( public holidays)
- Private healthcare including dental and vision cover
- Employee Pension with Smart Pension and enhanced parental leave
- Cycle-to-work and Electric Car schemes
- Free monthly products from Dermatica and MedExpress plus family discounts
- Home office allowance
- Wellbeing perks: Headspace subscription gym discounts L&D budget and free Audible subscription
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About Company
Health tech for happier, healthier lives. Discover how HeliosX is making healthcare more accessible at global scale.