Head of Business

The Head of Business - Elite Prestige Division position in Chelmsford is a senior leadership role responsible for driving luxury vehicle sales maximizing high-margin profitability and delivering a concierge-level client experience for high-net-worth buyers.

Compensation: C70000 basic salary OTE 100000 (uncapped) company car and comprehensive benefits package

Role Overview

You will lead a high-performing specialized dealership team representing elite high-priced prestige and luxury vehicles. Your focus will be on bespoke clienteling brand stewardship and operational excellence across sales aftersales parts and administration. By fostering a culture of discretion product passion and white-glove service you will ensure the site exceeds its strategic profitability targets while maintaining pristine manufacturer standards.

Reporting Structure and Team

You will directly oversee and collaborate with:

• Sales Manager
• Business Manager
• Car Sales Executives
• Technicians and Workshop Staff
• Parts Accounts and Administration Teams

Key Responsibilities

• Lead mentor and coach the sales and support teams to master bespoke vehicle commissioning and personalised client interactions.
• Maintain absolute accountability for the site P&L focusing on gross profit per unit accessory commissioning and customer retention rather than high-volume discounting.
• Cultivate and manage long-term relationships with ultra-high-net-worth individuals driving exceptional repeat purchase rates and private referrals.
• Oversee all departmental operations-ensuring seamless coordination between the showroom elite workshop technicians parts supply and administrative compliance.
• Represent the brand at exclusive VIP preview events and private viewings to secure forward-order sales.
• Ensure full compliance with elite manufacturer audit requirements corporate identity guidelines and high Customer Satisfaction Index (CSI) benchmarks.

Candidate Requirements

• Proven track record as a General Manager/HOB within a prestige or specialist automotive retail environment.
• Deep experience dealing with high-value transactions and discerning clientele.
• Exceptional financial acumen with a history of growing net profit and managing full site P&L.
• A visible hands-on leadership style that bridges the gap between sales performance and technical aftersales precision.