Director, Digital Marketing- EMEA Life Science
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OfficeJob Description
Director Digital Marketing EMEA Life Sciences
Location: Office base Scotland - UK Paris - France Madrid - Spain Darmstadt - Germany Eindhoven - Netherlands Milan - Italy & Stockholm - Sweden
At Thermo Fisher Scientific our mission is simple yet powerful: to enable our customers to make the world healthier cleaner and safer. Every day our colleagues develop solutions that advance scientific discovery accelerate drug development improve patient outcomes and help tackle some of the worlds most pressing challenges.
Were looking for a visionary marketing leader to redefine how we engage customers across Europe the Middle East and Africa (EMEA). This is more than a marketing roleits an opportunity to lead a significant digital transformation within our EMEA Life Sciences business.
If youre passionate about using data technology and AI to create exceptional customer experiences and drive measurable business growth wed love to hear from you.
As Director Digital Marketing you will define and lead the strategic vision for modern data-driven marketing across the EMEA Life Sciences organisation.
Reporting to the Senior Director EMEA Life Sciences Marketing youll lead the transition from campaign-based marketing to intelligent data-driven customer engagement powered by automation advanced analytics AI and best-in-class marketing technology.
This is a highly visible leadership role where youll shape the future marketing operating model across one of the worlds leading Life Sciences organisations in EMEA.
Youll lead the transformation across four key areas:
- Develop and execute the EMEA digital and data-driven marketing strategy and multi-year transformation roadmap.
- Move the organisation from campaign-led marketing to lifecycle behaviour-triggered customer engagement.
- Design a scalable customer-centric marketing operating model aligned to commercial growth and ROI.
- Translate business strategy into integrated insight-led marketing programmes across EMEA.
- Lead innovation pilots and transformation initiatives that deliver measurable business outcomes.
- Act as the senior EMEA partner to the Global Digital Centres of Excellence ensuring regional customer market language regulatory and commercial insights shape global digital priorities campaign design and investment decisions.
- Influence SEO SEM AEO paid media and other specialist channel strategies to improve relevance and performance in EMEA while recognising that channel ownership budgets platforms and hands-on execution remain with the relevant global teams
- Inspire develop and lead a high-performing digital marketing transformation team.
- Build future capabilities across marketing analytics automation data science and AI.
- Drive organisational change while creating a culture of innovation accountability and continuous improvement.
- Coach and develop future marketing leaders.
- Redesign marketing processes governance and execution models across EMEA.
- Standardise best practices to improve efficiency scalability and customer impact.
- Embed lifecycle marketing personalisation and customer journey management into everyday operations.
- Ensure EMEA marketing execution is aligned to measurable commercial outcomes.
- Establish effective briefing prioritisation feedback and performance-review processes with the Global Digital Centres of Excellence so that global digital programmes deliver against EMEA business and customer needs.
- Lead the EMEA adoption of Adobes enterprise marketing technology ecosystem
- Champion the use of advanced analytics AI and automation to improve marketing performance.
- Develop measurement frameworks that clearly connect marketing investment to pipeline revenue and business growth.
- Partner closely with Sales Commercial IT Finance Corporate Marketing and Global Digital Centres of Excellence to maximise business impact.
- Provide a strong EMEA perspective on digital channel performance and optimisation partnering with global specialists to translate insights into actions that improve customer engagement and commercial outcomes.
Were looking for an inspiring leader with a passion for digital transformation and commercial excellence.
Youll bring:
- 10 years of experience in digital marketing eBusiness or data-driven marketing leadership.
- A proven track record leading marketing transformation programmes.
- Experience redesigning marketing operating models and driving organisational change.
- Expertise in customer lifecycle marketing personalisation and marketing automation.
- Strong knowledge of enterprise marketing technologies with experience across the Adobe technology suite.
- Experience embedding analytics AI and automation into commercial marketing strategies.
- Excellent commercial acumen with the ability to link marketing performance to pipeline revenue and ROI.
- Outstanding stakeholder management skills with experience influencing senior leaders across complex matrix organisations.
- A proven ability to lead through influence across global and regional teams aligning shared priorities and driving outcomes in a complex matrix organisation.
- A passion for building and developing high-performing teams.
This role offers a rare opportunity to help shape the future of marketing within a global industry leader.
Youll have the opportunity to:
- Lead one of the most significant digital marketing transformations in EMEA for the Life Sciences Group.
- Influence strategy across multiple countries and business divisions.
- Work alongside world-class commercial digital and technology leaders.
- Build innovative marketing capabilities that will define the future of customer engagement.
- Drive meaningful business impact while supporting science and Thermo Fisher Scientifics mission to enable our customers to make the world healthier cleaner and safer.
Required Experience:
Director
About Company
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