Direct Marketing Executive, Legacy Marketing

About the role

This is an exciting opportunity to join the team on a 12-month maternity cover this busy and varied role youll assist in the delivery of legacy marketing campaigns across a range of channels including digital telemarketing legacy events and direct mail and help to promote gifts in wills to internal audiences too. Youll be allocated your own campaigns to project manage and youll monitor income expenditure and KPIs for all activity.

Youll provide support for the administration of gifts in wills including managing both legacy enquiries and legacy notifications ensuring these are handled efficiently and to agreed timescales. This is a great role within a growing legacy program that will build your legacy and direct marketing skills and give you plenty of opportunity for development.

With combined individual giving income growing strongly and expected to reach 31 million in 2026-27 this is the perfect time to join an experienced and effective individual giving team.

About you

Youll have some experience of working in a similar environment such as fundraising marketing sales or customer services or have experience of managing your own projects.

You enjoy the variety of working on campaigns across a range of channels seeing the results of your work. As a well-organised person with great communication skills youll be at ease liaising with external suppliers and in-house stakeholders across the charity to support the delivery of legacy marketing campaigns. Your close attention to detail will ensure accuracy with campaign reports record keeping and invoice processing. And youll be able to use your excellent writing skills to craft copy that inspires both internal and external audiences about gifts in wills.

Job description and benefits

The job description and our attractive benefits are available for you to download.

Primary location of role and hybrid working

This role is primarily based in our London office. Our hybrid working model allows you to work up to 3 days per week at home.

The salary range is:

26936 to 28000 per annum London based

When applying

We hope you choose to apply for this role. To support your application youll be asked to submit your anonymised CV and a supporting statement. Please refer to the essential criteria on the person specification and clearly provide as much information as you can with examples to demonstrate how and where you meet the criteria. If youve any immediate questions please email

Our commitment to equity diversity and inclusion

Were committed to promoting equity valuing diversity and creating an inclusive environment for everyone who works for us works with us supports us and who
we support.

We reserve the right to close this advert early. Therefore to avoid disappointment please submit your application as soon as possible if youre interested in this opportunity.

Closing date Wednesday 30 September 2026 11:59 pm

Interview date Week commencing 12 October 2026