Digital Marketing Officer

Do you want to use your digital marketing skills to help children and young people experience Alder Hey magic every year

As Digital Marketing Officer youll play a key role in raising awareness of the incredible work carried out by Alder Hey Childrens Charity. Whether thats funding life-saving medical equipment pioneering research and innovation or enhancing the hospital experience for children and their families. Youll help to share stories through digital platforms to inspire support and make a lasting impact.

Youll join a close-knit supportive team who look after one other. One of the most unique and extraordinary things about this organisation is its trailblazing approach to flexible working and wellbeing. The entire organisation works a 30 hour 4-day week paid at the full-time salary equivalent.

Salary: 26848 - 31439 per annum depending on experience
Hours: 30 hours Mon-Thurs (4-day working week paid as full-time)
Location: Hybrid between Alder Hey (Liverpool) and home
Benefits: 27 days holiday (bank) FTE 4% employer pension contribution NHS Blue Light card wellbeing programme
Culture: Flexible working and a culture that champions wellbeing

About the role

This is a hands-on role where youll take responsibility for coordinating and maximising digital channels including website email and paid-for ads. With a focus on understanding SEO optimisation and Google ads youll use analytics and insights to improve digital engagement and impact.

Of course youll be coordinating and designing engaging creative copy as part of this role but we arent looking for just a content creator. This role requires a digital-first approach grounded in data analytics and insight to drive awareness engagement and action.

Theres real scope to make this role your own and an opportunity for professional development and career growth down the line.

About you

You may be a digital marketing specialist already or a marketing generalist with a keen interest to move into the digital space.

First and foremost were looking for someone with an analytical and data-driven approach to marketing. Someone who understand results are driven by the quality of the insight and information you have at your fingertips.

Wed love to see you demonstrating:

• Experience in a digital marketing communications or content role.
• The ability to create and coordinate engaging digital content especially in paid-for advertising.
• The skills to adapt messaging for different audiences and platforms.
• Experience using a CMS for website content and digital advertising platforms such as Meta and Google Ads.

To apply

If youre proactive and collaborative and keen to contribute to a charity making magic happen then wed love to hear from you.

Please send a copy of your CV or profile to Gabi Smith at Charity People as the first step.

Deadline: 9am Thursday 25^th June
Interviews: Tuesday 7^th July

Charity People is a forward thinking inclusive organisation that actively and deliberately promotes equity diversity and inclusion. We know organisations thrive when inclusion is at the forefront. We evidence our commitment by matching charity needs with the skills and experience of candidates irrespective of background e.g. age disability (including hidden disabilities) gender gender identity or gender reassignment marriage and civil partnership pregnancy and maternity race religion or belief or sexual orientation. We do this because we believe that greater diversity leads to greater results for the charities we work with.