Digital Channels Manager

The Digital Channels Manager plays a lead role in overseeing the organisations digital channel infrastructure and delivering a strategy that optimises the website social media and email marketing. The postholder manages key relationships with external suppliers including our website agency email marketing platform and social media management system and oversees the delivery of a digital roadmap centred on achieving business goals.

As a Digital Channels Manager you will:

• Shape and improve our website email and social media channels.

• Lead relationships with digital suppliers and platform providers.

• Deliver a user-focused digital roadmap aligned to organisational priorities.

• Maintain robust digital processes policies and governance.

• Build digital capability across the organisation through training support and insight.

About you

We would love to hear from you if you have:

• Experience leading complex digital projects from concept through to delivery and managing websites.

• Strong technical and strategic knowledge of digital channels and platforms.

• Expertise in SEO AEO GEO UX analytics testing and optimisation.

• Confidence using data and insight to drive continuous improvement.

• Experience commissioning and procuring digital services and managing agency relationships.

• A collaborative leadership style with experience developing high-performing teams.

To apply

Please download the job description found at the top of this page and click apply to complete the application form. Please note we do not accept CVs.

For an informal discussion about the post and the NHS Alliance before applying please contact Joy Okunnu Head of Content and Brand on

Application deadline: 4th November 2026 11:59pm (please note we may close the advert early should we receive a high number of suitable applications).

Interviews: 26th November 2026

Unfortunately we are currently unable to offer visa sponsorship for this role. Applicants must therefore have a valid right to work in the UK which will be required at the point of offer.

The NHS Alliance is committed to promoting a diverse and inclusive environment for our staff. A place where we can all be ourselves and succeed on merit. We offer a range of inclusive employment policies including family friendly policies and flexible working and we have range of channels to support staff from different backgrounds including our fantastic staff EDI networks and trade unions.

The NHS Alliance is committed to being a flexible employer. We understand the value and benefit to our employees being able to work flexibly and our agile working principles are designed to empower our people to work with optimal flexibility and minimal constraints to enable them to fulfil their potential at work whilst balancing home life and health and wellbeing.

You will receive an excellent benefits package including 30 days annual leave (plus bank holidays) options to buy or sell additional leave continuous professional development salary sacrifice schemes including our pension scheme cycle to work and green car schemes time off for volunteering and much more.