Brand and Media Manager

UK Exciting New Brand Launch

Pybus Recruitment is recruiting an experienced Brand & Media Manager for an exciting opportunity to play a pivotal role in the launch and growth of a new brand within the UK market.

This is a high-profile position for an accomplished communications and media professional who can combine strategic thinking and creativity with strong commercial analytical and negotiation skills.

Youll take the lead on brand campaigns media strategy and investment ensuring every pound of media spend works as effectively as possible to build brand awareness familiarity and desirability while also generating high-quality leads that contribute to sales performance.

From shaping the brands national media presence at launch to presenting investment strategy to senior leadership and analysing campaign performance youll be at the heart of how UK consumers first discover and engage with the brand.

As Brand & Media Manager your responsibilities will include:

• Leading the development and execution of integrated media strategies across TV digital OOH print radio and emerging channels
  
• Managing creative media and production agencies ensuring close alignment with brand product digital marketing PR and retail marketing teams
  
• Using audience insight market research and competitor analysis to develop targeted data-led media investment strategies
  
• Negotiating media rates placements partnerships and sponsorship opportunities to maximise value and effectiveness
  
• Identifying and developing sponsorship partnership and product-placement opportunities that increase brand awareness credibility and cultural relevance
  
• Overseeing the creation and production of high-quality channel-optimised media assets and content
  
• Monitoring and optimising campaign performance using real-time analytics and detailed post-campaign evaluation
  
• Managing substantial media budgets with a strong focus on ROI efficiency and financial control
  
• Ensuring campaigns and expenditure meet relevant industry brand regulatory and financial compliance requirements
  
• Keeping ahead of changing media trends technologies and new opportunities within the UK automotive landscape
  
• Producing detailed post-buy and campaign analysis translating results into clear recommendations for future investment
  
• Working closely with senior management on strategic media investment decisions quarterly business reviews and executive presentations
  

Were looking for someone who can demonstrate:

• 5 years experience within media buying planning communications or a closely related discipline
  
• Experience gained within automotive consumer technology FMCG or an agency environment
  
• A proven track record of delivering successful large-scale multi-channel media campaigns
  
• Strong budget management experience and a commercial approach to maximising media ROI
  
• Excellent knowledge of the UK media landscape and consumer behaviour
  
• Experience using relevant media planning buying and analytical platforms
  
• Strong knowledge of tools and methodologies such as Nielsen Kantar AdIntel Google Ads Meta DV360 econometrics or Media Mix Modelling
  
• Outstanding media supplier and agency negotiation skills
  
• Experience identifying and negotiating sponsorships partnerships or product-placement opportunities
  
• Experience briefing and managing creative and production agencies
  
• A strong understanding of content requirements across TV digital OOH print radio and emerging channels
  
• Excellent analytical skills and the ability to translate campaign data into meaningful commercial insights
  
• Strong project management and communication skills
  
• The confidence to engage with and present recommendations to senior stakeholders
  
• An open-minded flexible and entrepreneurial mindset
  

Experience supporting a new brand launch or market entry would be particularly valuable while previous experience within the automotive sector is highly desirable.

This is an opportunity to take a leading role in an ambitious UK brand launch backed by a highly attractive remuneration package:

If youre passionate about brands understand how to make media investment work harder and want the opportunity to help shape a brand from launch Pybus Recruitment would love to hear from you.