Account Director, Commerce

About WPP Media

WPP is the trusted growth partner for the worlds leading brands. With exceptional talent trusted data and intelligence and world-class partnerships all united by ourpioneeringagentic marketing platform WPP Open we help clients navigate change capture opportunity and deliver transformational growth.

WPP Media is WPPs AI-driven media operating unit bringing together media data and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence clients see exactly where how and why their media investment is working.

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2986 - Account Director Commerce - UK

AboutEssenceMediacom: A LeadingWPP MediaBrand

RoleSummary and Impact

The Role:

Wereseeking anexperiencedRetailMediaAccount Director to come and join the growing community inWPP MediasCommerce Practice.

Werelooking for a skilledCommerce Media Account Directorto leadkeyclient accounts across Amazon Sponsored Ads Amazon DSPCitrusAdCriteo& of the team responsible for translatingyourclientsbusinessobjectivesinto media strategies while also ensuring operational excellence and coaching your teamof commerce media specialists.

Responsibilities:

• Act asthedaytodayseniorcontact for key clientsprovidingstrategic guidance across Amazonandadditionalretailers utilisingCitrusAdCriteo& Kevel.

• Build and oversee performance-driven media plans (leveragingSponsoredAdvertising DSP onsite/offsite retail audiences)

• Ensure campaigns are executed to the highest standard including QApacingand optimisation

• Lead business reviews with clear narrative onthe impact of media including but not exclusive to ROAS newtobrand share and retail sales impact

• Develop testandlearn roadmaps to drive client innovation in targetingbiddingandnew retail mediaformats

• Manage scope forecastingbudgetsand profitability across your accounts

• Linemanageand mentor a team ofactivation specialists setting standards for quality and delivery

• Collaborate withinternalteams toensure we are driving a full funnel approach to media for our clients

• Helpo drive process automation through adoption of technology and efficient ways of working.

Skills and Experience

AtWPP Media we believe in the power of our culture and our elevates us to deliver exceptional experiences for both our clients and each this role it will be critical to embraceWPP &WPP Mediassharedcorevalues:

• BeExtraordinarybyLeading CollectivelytoInspire transformational Creativity.

• Create anOpenenvironment byBalancing People and Client ExperiencesbyCultivating Trust.

• LeadOptimisticallybyChampioning Growthand DevelopmenttoMobilize the Enterprise.

About you

• Proven media agency background

• Stronghands-on experience running campaigns inAmazon Sponsored Ads and DSP

• Solid working knowledge ofCitrusAdand Criteo(onsite and offsite retail media)

• Confident managing senior client stakeholders simplifying complex performance results into clear recommendations

• Passion for coaching and building capability in your team

• Experience ofAmazon Marketing Cloud (AMC)or retailer clean room analyticswould be a nice to have but notrequired

• Exposure to wider commerce channels (e.g. Tesco Media)

Life atWPP Media& Benefits

Our passion for shaping the next era of media includes investing in our employees to help them do their best work andwerejust as committed to employee growth as we are to responsible media Mediaemployees can tap into the globalWPP Media& WPP networks to pursue their passions grow their networks and learn at thecutting edgeof marketing and advertising. We have a variety of employee resource groups and host frequent in-office eventsshowcasingteam wins sharing thought leadership and celebrating holidays and milestone events. Our benefits include competitive medical group retirement plans vision and dental insurance significant paid time off preferential partner discounts and employee mental health awareness days.

WPP Mediais an equal opportunity employer and considers applicants for all positions without discrimination or regard toparticular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

We believe the best work happens whenweretogether fostering creativity collaboration and a hybrid approach with teams in the office around four days a week. If yourequireaccommodations or flexibility please discuss this with the hiring team during the interview process.

Please note this is a UK based role and requires individuals to have the right to work in this location

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