Local Trade Marketing Manager
Job Summary
- Implement a holistic PT Strategic initiative in the country toward retail partners in close cooperation with all HUB marketing functions and Sales.
- Contribute to the steering of commercial targets (FC TGS margin etc).
- Optimization of product mix (standard campaigns promotion) in country.
- Manage PROMO share and execute PROMO strategy (Price or Bundle pack) and integrate it holistically in the User journey.
Key Activities:
- Gains and provides user-& market- insights to the BO SA and MK organization.
- Lead and execute activities for the trade marketing touchpoints: POS Instrore communication Print Events e-dealer.
- Launch management (MPE proofread local SAP MasterData maintenance (pricing) steering new product presentation.
- Demand volume consolidation and contribution to S&OP sessions.
- Responsible for the brand protection.
Qualifications :
- Strong capability in developing and executing strategic plans.
- Ability to think conceptually and align projects with broader business goals.
- Analytical and critical thinking skills to assess complex situations interpret data and make informed decisions.
- Proficient in navigating complex environments managing ambiguity and simplifying multifaceted problems to drive solutions.
- Exceptional communication skills with fluency in written and spoken English.
- Native or near-native fluency in Turkish is essential.
Remote Work :
No
Employment Type :
Full-time
About Company
Bosch first started in Vietnam with a representative office in 1994. Bosch has its main office in Ho Chi Minh City, with branch offices in Hanoi and Da Nang, and a Powertrain Solutions plant in the Dong Nai province to manufacture pushbelt for continuously variable transmissions (CVT) ... View more