Director, Marketing

This role sits at the heart of Yemeksepetis fast-paced commercial ecosystem. As the Director of
Marketing you will be a strategic builder and a hands-on leader. Operating in a lean dynamic
environment you will be tasked with transforming a small high-exposure team into a highly
organized priority-driven marketing engine.

You will be the bridge between local execution and regional strategy collaborating closely with key
local business leaders finance partners and regional marketing squads (including campaigns
brand and growth teams) to drive efficiency and impact.

Responsibilities
Growth Tactics & Planning
Leading yemeksepetis marketing strategies initiatives and growth metrics to drive MAU
order growth and profitability
Define and articulate a clear growth strategy aligned with business goals focusing on
both short-term and long-term objectives
Identify growth opportunities and utilize performance-based channels including but not
limited to incentives tactics CRM subscriptions loyalty programs
Leverage AI tools automation workflows and productivity enhancement techniques to
improve efficiency reduce manual workloads and enhance decision-making speed.

Marketing & Brand Management
Monitor track and analyze campaign performance ensuring accurate reporting and
actionable insights with true end-to-end ownership to achieve business growth.
Continuously develop and grow brand love ensuring consistency across all marketing
channels and customer touchpoints

Team Management & Cross-functional Alignment
Build mentor and manage a high-performing marketing team fostering a collaborative
and creative culture to challenge the status quo
Work cross-functionally with local and regional teams to drive continuous improvement
Successfully manage multiple priorities and navigate high expectations within a lean
fast-paced team structure.

Qualifications :

10 years of experience in campaign management marketing strategy or marketing
analytics. Experience operating as a senior leader is highly preferred.
A proven track record in E-commerce FMCG or the Digital/Tech space is ideal.
Degree in Marketing Business Engineering or a related field.
Strong understanding of marketing channels performance metrics and experience with
marketing analytics/reporting dashboards.
Exceptional communication skills with a proven ability to manage complex relationships
across local commercial teams finance and regional stakeholders.
Resilience & Agility: Thrives in a fast-paced environment. Possesses strong organizational
skills and the ability to self-start and build from scratch.
A strong interest or hands-on experience in utilizing AI tools and automation techniques to
optimize team workflows.

Additional Information :

At Yemeksepeti your success is defined by both results and behaviors. We hire for excellence in craft and for the Leadership Principles that shape how we think decide and collaborate. What you achieve matters and how you achieve it defines us. Together they move the business forward and deliver great experiences. Learn more about our Leadership Principles here.

Your rights arising from the processing of your personal data within the scope of the Law on the Protection of personal data. You can find detailed information on the page of our Clarification Text at Work :

No

Employment Type :

Full-time