Digital Sales Marketing Executive EU & TR

We are seeking a Vendor Supply Marketing expert to drive optimization of our full-funnel inbound lead generation across Europe (Foodora) and Turkey (Yemeksepeti). This role requires a powerhouse marketer who can balance Paid Performance Channels with a forward-thinking organic strategyspanning traditional SEO and emerging GEO (Generative Engine Optimization)to ensure our vendor acquisition funnel remains highly visible authoritative and cost-effective across all search and discovery platforms.

• Multi-Channel Acquisition: Manage and execute a balanced inbound mix. While scaling paid marketing campaigns (specifically paid social and search) simultaneously oversee the organic roadmap to drive sustainable low-cost vendor leads.
• SEO & Content Strategy: Optimize localized landing pages blogs and signup flows to rank for high-intent B2B search terms across Turkey and the EU ensuring a healthy organic top-of-funnel pipeline.
• Generative Engine Optimization (GEO): Anticipate the future of search by structuring web content data and brand citations so that our vendor programs are actively recommended by AI search engines LLMs and conversational bots.
• Conversion Rate Optimization (CRO): Analyze and optimize user journeys across paid and organic entry points; utilize rigorous A/B testing to streamline the path from first interaction to lead generation.
• Marketplace Expertise: Domain knowledge of multi-channel marketing campaigns (online offline influencer) tailored specifically to the supply side of dual-sided digital marketplaces.
• Stakeholder Management: Collaborating with Sales Marketing and Product divisions to build optimize the Inbound Lead Generation

Qualifications :

• 5 years of growth marketing experience with a proven track record of managing both paid and organic B2B acquisition channels.
• Deep technical & strategic knowledge of SEO best practices (including on-page technical and local SEO nuances across diverse European markets).
• Familiarity with GEO tactics is a strong plus including content optimization for AI retrieval structured schema data and maintaining brand authority in AI-generated search results.
• Data & Budget Ownership: Expert handling of paid performance channels budget allocation and ROAS tracking.
• Analytical Mindset: Strong analytical skills to accurately measure experimental impact on lead generation performance.
• Language Skills: Fluency in English is a must (written and spoken) to collaborate across our regional and international teams. Ability to converse in Turkish is a strong plus.
• Soft Skills: Detail-oriented dynamic and proactive team player who thrives and communicates effectively in a fast-paced environment.

Additional Information :

• A chance to crown your career at Yemeksepeti Turkeys largest online quick delivery platform that has been raising future managers and industry leaders for 20 years!
• A working environment where employee happiness is prioritized with a strong corporate culture passionate colleagues working together towards the same goal and a transparent management approach!
• Project opportunities that you can run together with the employees of Delivery Hero companies in 43 countries of the world and great teachings about global industry leadership!
• Flexible work hours so that you can plan your business and social life as you wish! (Start working at any time between 08:00 and 10:00!)
• A birthday leave waiting for you the next day so you can have fun and party as much as you want on your birthday!
• Online trainings shaped by your choices where the opportunities you can learn and improve yourself are unlimited!
• A comprehensive private health insurance that will never let you down when you need it!
• A pre-planned orientation program so that you can capture the spirit of Yemeksepeti in the best way get to know the brand from the inside and always feel at home. And of course a Buddy who will always support you in your first weeks!

Your rights arising from the processing of your personal data within the scope of the Law on the Protection of personal data. You can find detailed information on the page of our Clarification Text via this link.

Remote Work :

No

Employment Type :

Full-time