Digital Executive

Who we are:

Burson part of WPP is the global communications leader built to create value for clients through reputation. With highly specialized teams industry-leading technologies and breakthrough creative we help brands and businesses redefine reputation as a competitive advantage so they can lead today and into the future. When you work at Burson you are part of a global community of lifelong learners who thrive at the edge of innovation.

WPP (LSE/NYSE: WPP) is the trusted growth partner for the worlds leading brands. We unitecutting-edge media intelligence and data solutions world-class creativity next-generation production transformative enterprise solutions and expert strategic counselin a single company powered by exceptional talent and our agentic marketing platform WPP Opento help our clients navigate change capture opportunity and deliver transformational growth. For more information visit

For more information and follow us on LinkedIn andInstagram.

More about the role:

We are looking for a passionate Digital Executive professional to join our team in Madrid.

What youll do:

• Create manage monitor and coordinate content plans for clients social media channels also managing social media communities.
• Collaborate with other teams across the agency on integrated communication plans and digital strategies for current and potential clients.
• Use digital tools and platforms to extract and analyse data from social media and websites creating social media performance reports.
• Ensure the quality of content (video social editorial web) and the effectiveness of social media engagement and paid media strategies working closely with design and edition teams to develop creative materials.
• Help clients to create and plan social media strategies.

Experience that contributes to success:

• 12 years of previous experience in a similar role.
• Excellent spoken and written Spanish and English is a must (C1-C2).
• Ability to turn insights and creative ideas into strategies stories and content that drive awareness engagement and advocacy.
• Experience in managing social media accounts either in an agency or in-house (corporate communication experience is a plus).
• Ability to work on campaigns involving content creators and digital influencers.
• Experience in managing paid social media campaigns.
• Knowledge of digital marketing email marketing SEO digital analytics AI and design/editing tools.
• Proactivity solutions-orientation and ability to thrive in cross-functional teams and dynamic environments.

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