Marketing Manager

Responsibilities

• Manage daytoday marketing operations including campaign timelines budgets approvals asset delivery and ROI tracking
• Work closely with commercial teams brands and licensees to pitch develop and manage marketing campaigns that support commercial objectives
• Support the planning and execution of APAC marketing campaigns across Korea and selected regional markets
• Contribute to the development of regional marketing initiatives including strategy ideation project management and execution
• Proactively suggest marketing ideas and opportunities to help grow WildBrains brands integrating licensee products where appropriate
• Adapt global creative concepts and assets for local relevance ensuring strong cultural and market fit
• Coordinate approvals with global brand teams franchise teams regional marketing leads social teams and external partners
• Support the execution of socialfirst and digitalled campaigns working closely with internal and external teams
• Assist in the planning and delivery of retail promotional experiential and eventbased activations
• Liaise with agencies creators and production partners to deliver highquality marketing outputs
• Monitor campaign performance and support postcampaign reporting and insights
• Ensure consistent brand representation across APAC while maximising local relevance for the Korean market

Qualifications :

• Proven expertise in marketing brand or agency roles (entertainment licensing character brands FMCG or lifestyle sectors preferred)
• Strong understanding of the Korean consumer digital ecosystem and youth culture trends
• Experience working in fast-paced regional or multi-market environments
• Excellent communication and stakeholder management skills
• Highly organised with strong attention to detail and the ability to manage competing deadlines
• Comfortable working across multiple time zones with global and regional teams
• Fluent in Korean with strong written and verbal English communication skills
• Passion for entertainment character IP pop culture and social marketing
• Strong PowerPoint and Excel skills with confidence in presenting ideas and materials

Additional Information :

What We Offer                                                                                                                                                 Working at WildBrain is more than a job its the opportunity to join forces with extraordinary insightful and imaginative people who will recognize your talents and encourage your professional growth and development in a work environment that promotes creativity and individuality. We offer competitive benefits and we invest in our people and their future.  

Our Commitment                                                                                                                                          Diversity Equity and Inclusion are in our DNA. As a global leader in kids and family entertainment we strive to reflect and honour the diversity of our audiences around the world. We believe that creating diverse and inclusive content & brands begins with fostering a culture of belonging at WildBrain. To us a culture of belonging is one where we celebrate and welcome the diversity of all employees stakeholders and external partners and strive to create an environment where every individual feels valued respected and brings their authentic self to work.  

We demonstrate our commitment to this by striving to provide a supportive work environment and a corporate culture that welcomes and encourages equal opportunities for all employees. We recognize that people bring experience and talent that goes beyond the technical skills and requirements of a job. If you possess similar experience that is close to what weve listed here we encourage you to please still consider applying. We strongly believe that diverse experience transferable skills and passion are key! WildBrain accommodates people with disabilities throughout the recruitment and selection process. Applicants are encouraged to make their needs known in advance if accommodation is required. 

About WildBrain                                                                                                                                                    At WildBrain we inspire imaginations through the wonder of storytelling. As a leader in 360 franchise management we are experts in content creation audience engagement and global licensing cultivating and growing love for our own and partner brands around the world. With approximately 14000 half-hours of kids and family content in our libraryone of the worlds most extensivewe are home to such treasured franchises as Peanuts Teletubbies Strawberry Shortcake Yo Gabba Gabba! Inspector Gadget and Degrassi. WildBrains mission is to create exceptional entertainment experiences that captivate and delight fans both young and young at heart. 

Our studios produce such award-winning series as The Snoopy Show;Snoopy in Space;Camp Snoopy; Strawberry Shortcake: Berry in the Big City;Sonic Prime;Chip and Potato;Teletubbies Lets Go! and many more. Enjoyed in more than 150 countries on over 500 platforms our content is everywhere kids and families view entertainment including YouTube where our network has garnered approximately 1.5 trillion minutes of watch time. Our television group owns and operates some of Canadas most loved family entertainment channels. WildBrain CPLG our leading consumer-products and location-based entertainment agency represents our owned and partner properties in every major territory worldwide. 

WildBrain is headquartered in Canada with offices worldwide and trades on the Toronto Stock Exchange (TSX: WILD). Visit us at . 

About WildBrain CPLG                                                                                                                             WildBrain CPLG is a trusted licensing partner for leading brands worldwide offering 50 years of expertise building consumer products and location-based entertainment programmes across the entertainment sport corporate and lifestyle sectors. With over 20 offices serving the UK Europe India the Middle East China Asia Pacific and the US WildBrain CPLG combines the strength of global reach with expertise in local markets to achieve the best results for partners. Our passionate teams consistently challenge themselves to explore new and innovative ideas and opportunities in partnerships activations creative and business processes to celebrate and build brands. At WildBrain CPLG we believe that collaboration is about clarity openness and trust and we are widely known for our no-nonsense straightforward approach. WildBrain CPLG is part of WildBrain Ltd. a global leader in kids and family entertainment. Please contact us or visit the WildBrain CPLG website for more information: . 

About WildBrain CPLG 

WildBrain CPLG is a trusted licensing partner for leading brands worldwide offering 50 years of expertise building consumer products and location-based entertainment programmes across the entertainment sport corporate and lifestyle sectors. With over 20 offices serving the UK Europe India the Middle East China Asia Pacific and the US WildBrain CPLG combines the strength of global reach with expertise in local markets to achieve the best results for partners. Our passionate teams consistently challenge themselves to explore new and innovative ideas and opportunities in partnerships activations creative and business processes to celebrate and build brands. At WildBrain CPLG we believe that collaboration is about clarity openness and trust and we are widely known for our no-nonsense straightforward approach. WildBrain CPLG is part of WildBrain Ltd. a global leader in kids and family entertainment. Please contact us or visit the WildBrain CPLG website for more information: . 

About WildBrain

At WildBrain we build and grow beloved family brands through exceptional entertainment experiences. Home to franchises such as Strawberry Shortcake Teletubbies Yo Gabba Gabba! Inspector Gadget and Degrassi we are a global leader in franchise managementbringing stories to life through content production audience reach and consumer products. Our award-winning studio has partnered with top global platforms such as Apple TV Netflix and the BBC producing acclaimed series such as The Snoopy Show Strawberry Shortcake: Berry in the Big City Teletubbies (2015) Yo Gabba GabbaLand! and Finding Her Edge. The WildBrain Network offering more than 1000 channels across YouTube FAST and AVOD delivers premium-quality content to todays kids and families wherever theyre watchingconnecting advertisers to audiences at scale through brand-safe media solutions. WildBrain CPLG our global licensing and consumer products arm represents our own and partner brands across major territories worldwide. Headquartered in Toronto WildBrain trades on the Toronto Stock Exchange (TSX: WILD). Visit us at . 

Attention: We have been made aware of individuals and recruitment agencies falsely claiming to represent WildBrain and offering employment opportunities on our behalf.

All legitimate opportunities are managed through our internal Talent Acquisition team and verified partners and are posted on our official careers page and LinkedIn. If you are unsure about the legitimacy of any outreach please verify by contacting us directly.

Remote Work :

No

Employment Type :

Full-time