Insights Graduate

About Premier FMCG

Premier FMCG is at the heart of South Africas FMCG industry delivering trusted iconic brands across our Bakery Milling Confectionery Home & Personal Care and Culinary divisions. We are driven by innovation collaboration and a high-performance growth culture. We empower our people to strive for excellence

Job Purpose

As an Insights Graduate you are expected to make a genuine contribution to the work of the organisation Youll support the development of consumer market and business insights that inform brand category decisions

Key Responsibilities

Reporting and Performance Tracking

• Contribute to regular reporting cycles (monthly / quarterly reviews)
• Assist in tracking core performance metrics including;
  • Market share
  • Brand performance
  • Innovation performance

Consumer and Market Insights

• Conduct desktop research on consumer trends competitor activity and category dynamics
• Support the identification of patterns trends and emerging insight opportunities in collaboration with Senior Insights Manager.
• Assist in translating data into practical business learnings and recommendations

Stakeholder support and Communication

• Prepare materials for stakeholder engagements including pre-reads summaries and presentations

Ensure insights are communicated in a clear and effective way for different audiences

• Support the development of:
  • Charts and simple dashboards
  • Insight summaries and one page reports
  • Presentations and storytelling materials

Research and Support

• Support the delivery of quantitative and qualitative market research projects
• Contribute andinput into to questionnaire and discussion guide development
• Assist with supplier coordination and fieldwork management

Commercial and Brand Exposure

• Learn how insights inform:
  • Brand strategy
  • Innovation
  • Campaign development and communication planning
• Build confidence in suing key business and insights tools including;
  • Excel (data management and basic analysis)
  • PowerPoint (storytelling and presentation development )
  • Research and analytics platforms and tools