Brand Marketing Manager
Cape Town - South Africa
Job Summary
Location: Cape Town (CBD)
Work model: Hybrid (1 day from home) with general flexibility
Salary: R60 000 - R80 000 CTC
Why youd want to work here
- Exposure to a globally recognised luxury adventure brand and its premium sister brands
- Fast-paced high-performing collaborative culture weve got each others backs
- Regular town halls team lunches cookouts and company events
- Opportunity to go on tour and experience the brand firsthand
- Performance-based bonus on top of your salary
- 20 days annual leave plus an extra week after peak season
About our client
Our client is a luxury adventure travel company offering exclusive once-in-a-lifetime expeditions to some of the worlds most remote destinations. Theyre growing fast and looking for a Marketing Manager to help shape and deliver the marketing strategy for one of their standout brands. If you love the idea of working on a globally recognised premium travel brand with a team thats resourceful adaptable and genuinely has each others backs this could be the role for you.
What the job involves
- Translating commercial objectives and brand direction into effective integrated marketing campaigns
- Owning marketing planning and delivery across paid media email/CRM website and social
- Leading content planning and overseeing production of video editorial social and website assets
- Managing and optimising the brands website to improve enquiry flow and conversion
- Supporting the sales team with collateral campaign materials and trade-facing communications
- Overseeing paid media execution and budget allocation alongside the Digital Lead
- Building relationships with journalists editors and media partners and managing PR agency output
- Identifying and executing brand partnerships aligned with the brands positioning and audience
- Monitoring campaign and channel performance and reporting on insights for ongoing optimisation
- Building scalable marketing systems and processes to support long-term growth
What you need to be considered
- 5-7 years marketing experience ideally within luxury travel hospitality or a premium lifestyle brand
- Proven track record managing integrated campaigns end-to-end from planning through to reporting
- Experience managing agencies and working cross-functionally
- A track record of producing content that resonates with high-net-worth audiences
- Comfortable operating with autonomy in a lean fast-moving team
Bonus points if you
- Have worked with high-end or aspirational travel adventure or hospitality brands before
- Have experience managing PR agencies and media relationships
- Have a genuine passion for travel adventure and exploring remote destinations