UGC Influencer Manager

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profile Job Location:

Manila - Philippines

profile Monthly Salary: USD 1000 - 2000
Posted on: Yesterday
Vacancies: 1 Vacancy

Job Summary

This is a remote position.

UGC / Influencer Manager (Creative Scale Brand Trust Layer)


Core Role:

Build and scale a structured UGC influencer system to improve brand trust diversify creative output and reduce over-reliance on AI-generated ads.

Context / Problem to Solve:
  • Currently 8090% of creatives are AI-based.
  • This creates:
    • Potential sustainability risks (platform rejections fatigue).
    • Weaker brand trust and recognition.
  • UGC pipeline is manual and limited (no systems tools or scale).

Goal:

Shift toward a balanced creative ecosystem (50% UGC / 50% AI) while increasing overall creative volume and speed.

Key Responsibilities:
  • Build a scalable UGC pipeline (creators influencers affiliates).
  • Improve and manage current UGC workflow (UGC coordinator reports into this role).
  • Transition sourcing from manual outreach tool-driven / systemized approach.
  • Develop a reliable creator network for consistent content output.
  • Coordinate with CS team to ensure fast script creator asset turnaround.
  • Ensure UGC content is:
    • Aligned with performance angles.
    • Usable for paid ads (not just organic content).
  • Increase speed of execution (faster turnaround from concept to asset).
  • Work with media buyers CS to feed high-performing UGC into paid channels.
  • Test different creator types formats and hooks for scalability.

Qualifications:
  • Strong experience in UGC influencer marketing or affiliate systems.
  • Familiar with creator sourcing tools CRMs or automation workflows.
  • Understands how to produce UGC that converts (direct response not just aesthetic).
  • Experience managing creator relationships and deliverables at scale.
  • Ability to build and optimize systems not just execute manually.
  • Strong sense of content quality hooks and messaging.
  • Comfortable working cross-functionally with CS and media buying teams.
  • Bonus: Experience in affiliate programs or PR partnerships.

Objective:

Build a UGC engine that:
  • Balances AI-heavy creative output.
  • Improves brand trust and authenticity.
  • Increases creative volume and speed.
  • Directly contributes to better ad performance and scalable spend.


This is a remote position. UGC / Influencer Manager (Creative Scale Brand Trust Layer) Core Role: Build and scale a structured UGC influencer system to improve brand trust diversify creative output and reduce over-reliance on AI-generated ads. Context / Problem to Solve: C...
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