Marketing Executive

Location: Karachi Pakistan.

Experience: 1-2 years

Preferred Educational Background: Graduates from CBM (IoBM) IBM (IBA) Greenwich University or SZABIST

We are looking for a creative and energetic Marketing Executive for one of our clients from healthcare industry in Karachi to join their team on full-time onsite basis to grow the clinics brand manage social media platforms and drive patient acquisition for our specialized dermatological and aesthetic services.

• Social Media Management: Plan schedule and publish consistent content across Instagram Facebook LinkedIn and TikTok.

• Content Creation: Coordinate video and photo shoots with doctors write engaging captions and edit high-performing short-form videos and reels using modern editing tools.

• Campaign Execution: Plan and execute targeted digital ads seasonal promotions and patient awareness campaigns for specialized treatments (including skin care hair treatments and psoriasis management).

• Patient Engagement & Lead Management: Monitor and respond to direct messages and comments handle prospective patient inquiries and track incoming leads through conversion.

• Performance Analytics: Track post and campaign performance metrics and deliver comprehensive weekly growth reports.

• Brand & Influencer Marketing: Maintain a consistent brand voice across all touchpoints and coordinate marketing partnerships and collaborations with relevant influencers.

• Bachelors degree in Marketing Communications or a related field (with a preference for candidates from CBM IBM Greenwich or SZABIST).

• 1 to 2 years of professional experience with prior experience in healthcare or aesthetic clinic marketing preferred.

• Strong content creation capabilities backed by proficiency in design tools like Canva and video editing apps like CapCut.

• Excellent written and spoken proficiency in both English and Urdu.

• Self-motivated and organized self-starter capable of independently managing content shoots cross-functional tasks and tight deadlines.

Sperton Pakistan is part of Sperton Global a recruitment and consulting company with an international reach. We are committed to helping our clients achieve success in their hiring processes finding the right people for the right positions.