JUNIOR MANAGEMENT POSITION – BRANDS

Company Overview:

Our Client a Karachi based company seeks to appoint experienced professionals for the following role:

JUNIOR MANAGEMENT POSITION BRANDS (CARDS & NON-FUEL RETAIL)

Role Purpose:

Supports the Cards & NFR brand agenda through hands-on execution coordinating campaigns and launches managing agency deliverables and artwork approvals rolling out branding and POSM across forecourts and NFR outlets and tracking campaign and brand performance ensuring every consumer touchpoint reflects the category strategy and Company brand standards.

Key Responsibilities

• Campaign Execution Coordinate end-to-end execution of ATL/BTL/digital campaigns for card products and NFR formats briefs timelines approvals media assets and activation logistics.
• Launch Support Support go-to-market plans for new card propositions and NFR site/format launches including launch events site branding and promotional mechanics.
• Agency & Artwork Manage day-to-day agency coordination; route and track creative artwork adaptations and production; maintain brand asset libraries and version control.
• Site Branding & POSM Plan and roll out signage POSM and merchandising across forecourts and NFR outlets; conduct brand compliance checks and coordinate corrective actions.
• Partner Marketing Support Coordinate co-brand campaign deliverables with banks fintechs and QSR/retail partners; ensure partner assets follow Company brand guidelines and approval workflows.
• Digital & Content Support content calendars social/digital assets and platform updates for the category in coordination with the corporate digital team.
• Reporting & Analysis Track campaign KPIs budgets and vendor invoices; prepare post-campaign evaluations brand health summaries and management reports.
• Governance Ensure adherence to brand guidelines procurement processes and legal/regulatory requirements; perform additional responsibilities as assigned by management.

Key Performance Indicators:

• Campaign and launch deliverables executed on time on brief and on budget.
• Brand compliance scores across sites POSM rollouts completed and artwork turnaround times.
• Accuracy and timeliness of campaign trackers budget reconciliations and post-campaign reports.
• Quality of agency and partner coordination issue resolution and approval cycle times.

Key Working Relationships:

Internal: Category Brands team Cards & NFR business team Retail Operations and area teams Corporate Communication & Digital Procurement Finance.

External: Creative media digital and production agencies; POSM and activation vendors; co-brand partner marketing teams.

Qualifications & Experience:

• Bachelors or Masters degree (minimum 16 years of education) from an HEC-recognized or reputable foreign university in Marketing Business Administration or a related discipline.
• Minimum 3 4 years of experience in brand management marketing execution or agency account management among which 1 - 2 years related functional experience preferably in financial services/cards retail QSR FMCG telecom or energy retail.
• Hands-on exposure to campaign coordination artwork/production management and marketing reporting; working knowledge of digital/social platforms and Excel/PowerPoint.

Key Competencies:

• Campaign coordination and project management across multiple workstreams.
• Agency vendor and artwork/production management.
• Brand guideline application and on-ground brand compliance.
• Content and digital asset coordination.
• Budget tracking reporting and post-campaign analysis.
• Strong communication attention to detail creativity and ability to manage multiple priorities in a fast-paced environment.

Age

• The candidate should preferably be not more than 33 years of age as of the last date of submission of application.

This advertisement is published on 02 October 2026. The last date to apply is 16 October 2026. Candidates who possess the required experience and educational qualifications to undertake this challenging role are encouraged to submit their applications at

Only shortlisted candidates will be contacted.