Marketing Specialist (Intermidiate & Senior)

What you will do

• Drive the development and execution of integrated marketing campaigns across digital social media email events and strategic partnerships to drive brand awareness and revenue growth.
• Serve as layered leadership for the Marketing & Communications Manager
• Own and optimize digital marketing initiatives including SEO/SEM PPC social media advertising and email marketing to generate qualified leads and improve conversion rates.
• Analyze market trends customer insights and competitor activities to identify opportunities and inform strategic marketing decisions.
• Partner closely with cross-functional teams including creative product and leadership to align marketing strategies with business goals and revenue targets.
• Plan and execute high-impact events webinars and conferences to strengthen brand positioning and stakeholder engagement.
• Track measure and report on marketing performance using key metrics and KPIs providing actionable insights to continuously optimize campaigns and maximize ROI.
• Drive content strategy and messaging across channels to ensure consistency clarity and strong brand positioning.
• Utilize marketing and analytics tools including Google Analytics Google Ads Meta Ads Manager and SEO platforms to monitor campaign performance and optimize marketing effectiveness.
• Support and contribute to PR and communication initiatives including media engagement and corporate messaging. 
• Stay ahead of industry trends emerging technologies and best practices to continuously improve marketing effectiveness and innovation.

Qualifications :

What you bring

• Bachelors or Masters degree in marketing Business Administration Communications or related field.

• 4-6  years of experience in digital marketing preferably within the technology industry or related field.

• Proven track record of developing and executing successful data-driven marketing campaigns with measurable impact.

• Strong expertise in digital marketing channels and tactics including SEO SEM PPC social media email marketing and content marketing.

• Hands-on experience with marketing and analytics tools such as Google Analytics Google Ads Meta Ads Manager SEMrush Ahrefs or similar SEO and campaign management platforms.

• Advanced analytical skills with the ability to interpret complex data generate insights and optimize performance to maximize ROI.

• Excellent written and verbal communication skills with the ability to craft compelling and audience-focused content.

• Strong project management and organizational skills with the ability to manage multiple initiatives simultaneously.

• Collaborative mindset with the ability to influence stakeholders and work effectively across teams.

• Experience with marketing automation platforms (e.g. HubSpot Marketo) and CRM systems (e.g. Salesforce) is an advantage.

Additional Information :

We offer a competitive compensation package (DOE) benefits and growth opportunities for everyone who joins Cavista. 

Cavista offers even more

• Competitive Compensation 
• 5 - day workweek
• 20 PTO (Paid-Time-Off) Days Holidays Birthdays off
• Flextime
• Competitive Health Insurance (Employee Spouse 4 children)
• Retirement Benefit - Pensions
• Wellness Programs
• Game On! PS Pool Chess and more
• Genuine respect for work-life balance
• Employee Training Programs
• Professional Development for Career Growth
• Mentoring and Counseling
• Referral Bonus

Remote Work :

No

Employment Type :

Full-time