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Digital Marketer (Insurance Tech)

IRECRUITERS AFRICA


Job Location:

Lagos - Nigeria

Monthly Salary: NGN 550 - 650
Experience Required: 4-5years
Posted: 24 May 2026 (30+ days ago)
Application Deadline: 21 August 2026
Vacancies: 1 Vacancy
The job posting is outdated and position may be filled

Job Summary

About Company: Our client is one of the foremost Insurtech companies in Africa.

Our client is seeking to hire a results-driven Digital Marketer to lead and execute data-driven marketing strategies that drive customer acquisition engagement and brand visibility.

The ideal candidate will have strong experience in performance marketing content strategy and analytics preferably within fintech insurance or tech-driven environments.

Job Responsibilities:
Track develop and execute digital marketing campaigns across channels (Google social media email and display ads).
Manage paid advertising campaigns (PPC social ads) to optimize ROI and customer acquisition.
Create and implement content strategies to boost brand awareness and engagement.
Monitor and analyze campaign performance using tools such as Google Analytics Meta Ads Manager etc.
Optimize website and landing pages for SEO and conversion rate improvement.
Manage social media platforms ensuring consistent brand messaging and engagement.
Collaborate with product sales and design teams to align marketing efforts with business goals.
Conduct market research and competitor analysis to identify growth opportunities.
Generate regular performance reports with actionable insights.


Requirements
Key Requirements:
Bachelors degree in Marketing Business Administration Communications or related field.
4 years of experience in digital marketing (preferably in fintech/insurtech).
Strong knowledge of SEO SEM and paid media campaigns.
Experience with marketing tools (Google Analytics Google Ads Meta Ads HubSpot etc.)
Excellent written and verbal communication skills.
Strong analytical and problem-solving abilities.
Ability to manage multiple campaigns and meet deadlines

Key Skills:
Performance Marketing
SEO & Content Marketing
Data Analytics & Reporting
Social Media Management
Conversion Rate Optimization (CRO)
Email Marketing


Benefits
Compensation: Base Pay ranges BTW N550k N650k monthly net other benefits



Required Skills:

25 years of experience as an insurance loss adjuster Strong investigative and analytical skills; excellent communication and negotiation skills. Ability to work independently under pressure. Must be able to travel frequently


Required Education:

Bachelors degree in insurance risk management or a related field