Business Sales Manager (Abuja)

The K-12 Business Sales Manager is responsible for driving adoption of Sproutlys services across private schools in the North-Central regions. You will directly close deals with school owners grow usage among parents and build a network of Sproutly Sales Partners (agents) to extend our reach.

You must understand the unique dynamics of K-12 private education and demonstrate the ability to engage stakeholders with confidence especially at the grassroots level. Youll have revenue targets school acquisition targets and partner activation KPIs.

Key Responsibilities

Sales & Growth

• Acquire and onboard K-12 private schools to Sproutlys platform (wallets credit services and payment tools).
  

• Build a school sales pipeline by conducting field visits demos webinars and one-on-one presentations.
  

• Meet monthly and quarterly sales targets for new schools parent activations and loan adoption.
  

• Promote usage of Sproutly Wallet Cowri student loans and other Sproutly services within each school.
  

Sales Partner Network Development

• Recruit train and manage Sales Partners (Sproutly Partners Program) in each region.
  

• Provide onboarding performance tracking and ongoing support to agents to ensure they bring 3x new school leads.
  

• Drive expansion in semi-urban and rural communities through local partner-led activation.
  

Market Intelligence & School Relationships

• Maintain strong relationships with school owners administrators and association leaders.
  

• Monitor competitive trends in education finance and payments in the region.
  

• Attend local education association meetings (e.g. NAPPS PEPSO) and represent Sproutly.
  

Reporting & Performance

• Submit weekly performance reports covering school leads closures partner activity and regional insights.
  

• Track user and partner funnel using CRM and internal tools.
  

• Share learnings that influence product-market fit local customization and policy engagement.
  

Experience

• 36 years of field sales experience in any of the following:
  

• Education sales (e.g. edtech school services school supplies)
  

• Financial services (e.g. loans microfinance agency banking)
  

• Community or cooperative-based sales (e.g. insurance credit unions FMCG)
  

• Strong regional knowledge and local networks in the FCT and neighboring North-Central states (Kogi Niger Nasarawa etc.)
  

1. Sales Prospecting & Deal Closing
   

• Ability to identify engage and convert new schools
  

• Confident in cold outreach warm follow-up and field demos
  

1. Customer Relationship Management
   

• Strong interpersonal skills to build trust with school owners teachers and parents
  

• Ability to maintain long-term relationships and manage multiple school accounts
  

1. Target & KPI Management
   

• Comfort with performance-based environments
  

• Able to plan and execute toward weekly/monthly revenue or user targets
  

1. Territory & Field Operations
   

• Experience working within assigned LGAs or states
  

• Knows how to build a route plan visit schools and run activation campaigns
  

1. Sales Partner Management(for partner-facing roles)
   

• Experience recruiting onboarding and managing sales agents
  

• Can track performance and provide field support to partners
  
  

Industry-Specific Skills

1. Understanding of the Education Sector
   

• Familiarity with private school operations fee structures and school-owner associations
  

• Knowledge of how decisions are made in schools and what influences parents
  

1. Understanding of Financial Products or Credit
   

• Able to explain how tuition loans work to non-financial audiences
  

• Understands loan basics: interest rates repayment terms and trust-building
  

1. CRM & Lead Tracking
   

• Comfortable using CRM tools or structured spreadsheets to manage sales pipelines
  

1. WhatsApp & Mobile Communication Savvy
   

• Knows how to follow up pitch and build relationships via WhatsApp professionally
  

1. Basic Reporting & Presentation
   

• Able to prepare weekly activity updates
  

• Can create simple slide decks or voice notes to summarize outcomes and blockers
  

1. Confidence & Communication
   

• Strong verbal and written communication persuasive pitching
  

• Fluent in English and at least one major local dialect is a plus
  

1. Persistence & Resilience
   

• Doesnt give up easily after rejection or delay from schools or partners
  

1. Self-Management & Accountability
   

• Works independently meets deadlines and takes ownership of assigned territories
  

1. Community-Oriented Mindset
   

• Passion for helping families access education
  

• Connects well with grassroots communities and informal economies
  

• Competitive base salary of 3.5 - 6m per annum performance-based commissions
  

• Mobility and field allowance
  

• Airtime/data support
  

• Access to equity-based rewards for top performers
  

• Tools and support for local activation (flyers banners digital kits)