Vacancies Brand Manager, Dulux Professional
Job Location:
Petaling Jaya - Malaysia
Monthly Salary:
Posted:
Application Deadline:
Vacancies:
Job Summary
About AkzoNobel
Since 1792 weve been supplying the innovative paints and coatings that help to color peoples lives and protect what matters most. Our world class portfolio of brands including Dulux International Sikkens and Interpon is trusted by customers around the globe. Were active in more than 150 countries and use our expertise to sustain and enhance the fabric of everyday life. Because we believe every surface is an opportunity. Its what youd expect from a pioneering and long-established paints company thats dedicated to providing sustainable solutions and preserving the best of what we have today while creating an even better tomorrow. Lets paint the future together.
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- Drive marketing strategy and execution for the Professional portfolio across ASEAN aligned with regional and global priorities.
- Develop strategic marketing plans brand positioning pricing and go-to-market initiatives to grow the Projects business.
- Analyse market trends customer insights and competitive landscape to identify growth opportunities.
- Partner with country Sales and Marketing teams to execute local marketing plans and monitor business performance (sales market share margins).
- Build relationships with key customers developers contractors consultants and industry stakeholders to drive project specifications.
- Manage the Professional portfolios marketing budget (A&P) and support country PMR activities.
- Develop and execute the innovation roadmap managing new product launches portfolio lifecycle and Stage-Gate processes.
- Collaborate with R&D Supply Chain Sales Finance and Marketing to deliver innovation projects and optimise portfolio performance.
- Adapt packaging branding and product specifications to meet local market needs while maintaining regional consistency.
- Lead integrated marketing campaigns brand communications and digital content to strengthen the Dulux Professional brand.
- Work with agencies and internal teams to deliver impactful campaigns and measure effectiveness.
- Drive technical marketing sustainability communications industry engagement and trade events to enhance brand visibility and influence specifications.
- Bachelors Degree
- Minimum 8-10 years of brand marketing experience of at least 3 years in B2B marketing with ability to independently lead the projects marketing and product portfolio management agenda.
- Sound understanding of the paints industry preferred and experience in B2B marketing is a must. Candidates from Décor Projects Construction Building or Chemical industry are welcome.
- Experience in demand generation lead generation and nurturing is preferred. Decorative Paints ASEAN
- Understanding of Project/construction customer journey and customer experience/ touchpoints along journey
- Data-driven mindset and strong analytical skills with experience in using primary and syndicated research/insights market and competitive analysis to elevate performance
- Good interpersonal skills to communicate effectively and collaborate with multiple teams across multiple geographies time zones and cultures.
- Skilled at influencing opinion to accomplish business goals and objectives while maintaining strong interpersonal relationships across various functions and various management stakeholders.
- Strong detail orientated with strong project management skills on multi-market projects.
- Proficient in English.
At AkzoNobel we are highly committed to ensuring an inclusive and respectful workplace where all employees can be their best self. We strive to embrace diversity in a context of tolerance. Our talent acquisition process plays an integral part in this journey as setting the foundations for a diverse environment. For this reason we train and educate on the implications of our Unconscious Bias in order for our TA and hiring managers to be mindful of them and take corrective actions when our organization all qualified applicants receive consideration for employment without regard to race color religion sex sexual orientation gender identity national origin age or disability.
Requisition ID:54888
Required Experience:
IC
About Company
We’ve been pioneering a world of possibilities to bring surfaces to life for well over 200 years. As experts in making coatings, there’s a good chance you’re only ever a few meters away from one of our products. Our world class portfolio of brands – including Dulux, International, Sik ... View more
