Social Commerce KAM

Welcome to Haleon. Were a purpose-driven world-class consumer company putting everyday health in the hands of just three years since our launch weve grown evolved and are now entering an exciting new chapter one filled with bold ambitions and enormous opportunity.

Our trusted portfolio of brands including Sensodyne Panadol Advil Voltaren Theraflu Otrivin and Centrum lead in resilient and growing categories. What sets us apart is our unique blend of deep human understanding and trusted science.

Now its time to fully realise the full potential of our business and our people. We do this through our Win as One strategy. It puts our purpose to deliver better everyday health with humanity at the heart of everything we do. It unites us inspires us and challenges us to be better every day driven by our agile performance-focused culture.

Hello. Were Haleon. A new world-leading consumer health company. Shaped by all who join us. Together were improving everyday health for billions of people. By growing and innovating our global portfolio of category-leading brands including Sensodyne Panadol Advil Voltaren Theraflu Otrivin and Centrum through a unique combination of deep human understanding and trusted science. Whats more were achieving it in a company that were in control an environment that were co-creating. And a culture thats uniquely ours. Care to join us. It isnt a question.

With category leading brands such as Sensodyne Voltaren and Centrum built on trusted science and human understanding and combined with our passion knowledge and expertise were uniquely placed to do this and to grow a strong successful business.

This is an exciting time to join us and help shape the future. Its an opportunity to be part of something special.

About the role

The Social Commerce Key Account Manager (KAM) is responsible for driving growth across emerging social commerce platforms managing key digital accounts and executing high-impact campaigns that convert consumer engagement into sales. This role sits within the E-Commerce/Commercial function and partners closely with Brand Media and Sales teams to translate marketing strategies into platform-specific execution.

You will lead the development of market penetration strategies across social commerce channels ensuring strong alignment between brand communication shopper behaviour and commercial performance on platforms such as TikTok.

Role Responsibilities:

• Manage and grow key social commerce accounts driving sales performance and platform visibility

• Develop and execute market penetration strategies across social and digital commerce channels

• Translate brand campaigns into high-performing platform activations across content media and promotions

• Drive performance metrics including GMV conversion ROAS and traffic through continuous optimisation

• Collaborate with Brand Media and Sales teams to ensure consistent and effective execution of product marketing plans

• Leverage consumer shopper and competitor insights to identify growth opportunities and optimise strategy

• Manage pricing promotional strategies and product assortment to maximise platform performance

• Monitor campaign effectiveness and provide actionable insights to improve future activations

Why you

Basic Qualifications:

• Experience in Key Account Management E-Commerce Digital Platforms or FMCG Commercial roles

• Proven track record of managing digital or marketplace accounts with measurable performance outcomes

• Strong understanding of social commerce performance marketing and conversion metrics (GMV ROAS traffic)

• Experience executing campaigns promotions and product launches within digital or retail environments

• Analytical mindset with the ability to interpret data and translate insights into actions

Preferred Qualifications:

• Familiarity with social commerce platforms such as TikTok live commerce or short-form content ecosystems

• Strong stakeholder management and cross-functional collaboration skills

• High attention to detail with strong execution discipline

• Ability to work in fast-paced dynamic environments with multiple priorities

• Commercially driven with a proactive solution-oriented approach

Location this role is based in: Hulu Kelang Ampang

Job Posting End Date

Haleon are committed to mobilising our purpose in a way that represents the diverse consumers and communities who rely on our brands every day. It guides us in creating an inclusive culture where different backgrounds and views are valued and respected all in support of understanding and best serving the needs of our consumers and unleashing the full potential of our people. Its important to us that Haleon is a place where all our employees feel they truly belong.

During the application process we may ask you to share some personal information which is entirely voluntary. This information ensures we meet certain regulatory and reporting obligations and supports the development refinement and execution of our inclusion and belonging programmes that are open to all Haleon employees.

The personal information you provide will be kept confidential used only for legitimate business purposes and will never be used in making any employment decisions including hiring decisions.

If you require a reasonable adjustment or accommodation or other assistance to apply for a job at Haleon at any stage of the application process please let your recruiter know by providing them with a description of specific adjustments you are requesting. Well provide all reasonable adjustments to support you throughout the recruitment process and treat all information you provide us in confidence.

The Haleon recruitment team will contact you using a Haleon email account (@). If you are not sure whether the email you received is from Haleon please get in touch.