Manager, Media Research

ABOUT THIS JOB
The Media Measurement team is an integral part of GfK/NielsenIQ Group delivering industry-leading insights on media consumption across Southeast Asia.
We are looking for a highly motivated Manager in Client Service with strong analytical capabilities to support our Radio measurement products and services in Malaysia. This role will work closely with Client Service Research Project Management (PM) and Operations (OPS) teams regionally to deliver high-quality insights and client support.
This is an individual contributor role focused on client engagement analytical delivery and insights generation with no direct reports.

RESPONSIBILITIES
The Manager role will focus more on

• Client satisfaction and relationship Management
• Team & Internal stakeholders Management
• Contract Management (CRM and Billing administrative duties)

Client Management & Engagement:

• Develop and maintain strong relationships with Malaysia-based clients through proactive and regular communication
• Understand client business challenges and translate them into relevant radio/audio measurement insights
• Initiate discussions with clients to gather feedback identify needs and recommend solutions
• Deliver presentations and reports that clearly communicate insights and business impact
• Drive overall client satisfaction to achieve high Net Promoter Score (NPS) and contribute to a long-term client retention.
   

Analytics & Insights Delivery:

• Perform end-to-end analysis of radio audience data including data preparation validation and interpretation
• Apply statistical techniques such as weighting projections and modelling where required
• Translate complex datasets into clear actionable insights tailored to the Malaysia market
• Support development of dashboards and automated reporting with internal teams
• Identify trends in radio/audio consumption behaviour and provide forward-looking insights
• Ensure accuracy and consistency of all analytical outputs

Quality and Service Assurance:

• Ensure all deliverables meet internal quality standards and client expectations
• Maintain consistency in methodologies reporting frameworks and data outputs
• Continuously improve processes tools and workflows
• Ensure compliance with internal policies and industry standards
• Together with Senior management have regular review/revisions of client relationship management with the end goal of improving client satisfaction and stickiness to media research products

Expected Core competencies

• Communication (Advanced)
• Market Research Fundamental (Advanced preferably in Media Research)
• Project management (Intermediate)
• Analytics & Data Interpretation (Advanced)

Expected Soft/ Commercial competencies

• Client Engagement (Advanced)
• Commercial Awareness (Intermediate)
• Problem Solving & Critical Thinking (Advanced)
• Stakeholder Management (Advanced)
• Self-motivated and able to work independently

Skills & Experience Required

• Strong analytical and numeracy skills with the ability to interpret large datasets
• Experience with statistical tools (SPSS preferred; R/Python is an advantage)
• Advanced proficiency in Microsoft Excel
• Experience in data cleaning validation and processing
• Ability to translate data into compelling insights and stories
• Strong attention to detail and organisational skills
• Ability to manage multiple projects under tight deadlines
• Prior experience in media radio/audio or advertising research in Malaysia is an advanta

Qualifications :

• Bachelors degree or equivalent experience
• Minimum 4 years of experience in market research agency media measurement or data analytics
• Experience in a client-facing or stakeholder management role preferred

Additional Information :

Our Benefits

• Flexible working environment
• Volunteer time off
• LinkedIn Learning
• Employee-Assistance-Program (EAP)

NIQ may utilize artificial intelligence (AI) tools at various stages of the recruitment process including résumé screening candidate assessments interview scheduling job matching communication support and certain administrative tasks that help streamline workflows. These tools are intended to improve efficiency and support fair and consistent evaluation based on job-related criteria. All use of AI is governed by NIQs principles of fairness transparency human oversight and inclusion. Final hiring decisions are made exclusively by humans. NIQ regularly reviews its AI tools to help mitigate bias and ensure compliance with applicable laws and regulations. If you have questions require accommodations or wish to request human review were permitted by law please contact your local HR representative. For more information please visit NIQs AI Safety Policies and Guiding Principles: NIQ

NIQ is the worlds leading consumer intelligence company delivering the most complete understanding of consumer buying behavior and revealing new pathways to 2023 NIQ combined with GfK bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insightsdelivered with advanced analytics through state-of-the-art platformsNIQ delivers the Full View. NIQ is an Advent International portfolio company with operations in 100 markets covering more than 90% of the worlds population.

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Our commitment to Diversity Equity and Inclusion

At NIQ we are steadfast in our commitment to fostering an inclusive workplace that mirrors the rich diversity of the communities and markets we serve. We believe that embracing a wide range of perspectives drives innovation and excellence.  All employment decisions at NIQ are made without regard to race color religion sex (including pregnancy sexual orientation or gender identity) national origin age disability genetic information marital status veteran status or any other characteristic protected by applicable laws. We invite individuals who share our dedication to inclusivity and equity to join us in making a meaningful impact. To learn more about our ongoing efforts in diversity and inclusion please visit the  Work :

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Employment Type :

Full-time