Digital Content & Project Marketing Executive

About the Company:

Founded in Singapore the company is leading real estate agency operates as one of the regions largest listed real estate brokerages delivering integrated services spanning residential commercial and industrial transactions project marketing investment sales corporate leasing and property valuation.

We are looking for a proactive Digital Content & Project Marketing Executive to drive video content social media campaigns and creative marketing strategies for the property project launches.

Location: Petaling Jaya Malaysia
Work Mode: Work from Office
Role: Digital Content & Project Marketing Executive

Key Responsibilities:

• Content Planning & Creation: Develop creative marketing ideas project IP and personal/agent branding content for property launches.
• Video Production: Plan shoot and edit short-form videos (TikTok Instagram Reels Facebook & YouTube Shorts) including walkthroughs talking-head videos and lifestyle content.
• Copywriting & Scheduling: Write high-converting hooks scripts and captions while maintaining project content calendars.
• Trend & AI Integration: Turn current social trends into property content and leverage AI tools CapCut and Canva to optimize production.
• Campaign Support & Analytics: Work closely with Project & Sales teams on marketing campaigns and track performance metrics to boost engagement and drive leads.

Requirements & Qualifications:

• Strong digital and social media sense with the ability to shoot and edit short-form videos independently.
• Proficient with TikTok Instagram Facebook and Xiaohongshu (XHS).
  
• Proficiency in both Mandarin & English.
• Hands-on experience with video editing tools (CapCut Canva) and comfort utilizing AI tools for content creation.
• Creative proactive fast-moving and willing to experiment with new content formats.
• Prior experience in real estate marketing is an advantage but not compulsory.

Remunerations:
RM 3500 - RM 4500

Consultant In-charge:
Andrea