CRM Paid Media SEA Manager

Main responsibilities

• Translate global CRM Paid Media and SEA strategies into actionable Hub and country-level execution plans aligned with business objectives.
• Support the Head of Hub Marketing in steering CRM Paid Media and SEA initiatives across the Hub to drive customer acquisition engagement retention and conversion.
• Coordinate with Global Hub and local marketing teams to ensure consistent implementation of digital marketing standards tools KPIs and best practices.
• Support the planning and management of CRM Paid Media and SEA budgets in line with Hub priorities and country business objectives.
• Drive continuous improvement through campaign performance analysis optimisation and the sharing of best practices across the Hub.

Key Activities :

• Coordinate the execution of CRM Paid Media and SEA campaigns across Hub countries ensuring alignment with Hub priorities and global frameworks.
• Support campaign planning media budget allocation and performance optimisation to maximise business growth and marketing effectiveness.
• Monitor campaign performance and prepare regular reporting on key digital marketing KPIs providing insights and recommendations to the Head of Hub Marketing and local teams.
• Collaborate with Global Hub and local stakeholders to implement digital marketing tools campaign tracking attribution and reporting solutions.
• Analyse campaign performance and customer behaviour to identify optimisation opportunities and improve acquisition engagement and conversion.
• Support testing innovation and continuous improvement initiatives to improve CRM and digital marketing effectiveness across the Hub.

Qualifications :

• Relevant University degree (Bachelor Master) Marketing Business Administration Digital Marketing Commerce or a related field.
• Experience in CRM Paid Media and Search Engine Advertising (SEA) or digital marketing.
• Strong analytical skills with the ability to interpret campaign performance and customer insights.
• Experience managing digital marketing budgets and optimising campaign performance.
• Experience working in multicultural and cross-functional teams.
• Strong communication stakeholder management and project coordination skills.
• Entrepreneurial thinking result-oriented and comfortable making decisions in a dynamic environment.

Additional Information :

Your future job location offers you:

• Flexible working environment
• Flexible benefits allowances
• Employee discounts on Bosch products
• Associate Development programs @ BOSCH
• A working environment that promotes diversity and inclusivity

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Make it happen: Send us your application!

Remote Work :

No

Employment Type :

Full-time