YouTube Media Channel Strategist

Transform Audiences Shape Trends: Power Your Career with Tobe Agency!

Step into the dynamic realm of Tobe Agency where every success story is etched in the fabric of digital innovation. Since their inception in 2016 Tobe has been a driving force in revolutionizing Content Community and Technology. From humble beginnings to industry trailblazers their journey is a testament to resilience and vision. Picture yourself as part of this narrative a narrative where creativity knows no bounds and challenges are opportunities in disguise. With Tobe youre not just an employee; youre a protagonist in their ongoing saga of triumph. Join a team that doesnt just adapt to change but thrives on it a team thats rewriting the rules of digital engagement one success story at a time. Dive into the world of Tobe Agency and become a vital chapter in their legacy of excellence.

A Preview of Your Role

Be part of our client s team as a creative and strategic B2B YouTube/Media Channel Strategist. Develop and execute innovative strategies to grow our B2B YouTube channel and other media channels ensuring highquality content resonates with our target audience. Collaborate closely with marketing and content teams.

Job Overview:

Qualifications Needed:

• At least 5 years of experience managing YouTube and social media platforms.
  
• Experience in managing and creating strategies for B2B YouTube/Media channels.
  
• Proficiency in editing videos and creating content for social media including short and longform videos.
  
• Creative eye and ability to generate innovative ideas.
  
• Experience in Paid Media Management including YouTube Ads and TikTok Ads is preferred.
  
• Strong analytical skills and ability to interpret data to make informed decisions.
  
• Excellent communication and interpersonal skills.
  
• Provide references to media channels/accounts currently managed or built from scratch.
  
• Proficiency in analytics tools and platforms such as Google Analytics YouTube Analytics etc.
  
• Education in Marketing or related field.
  
• Tech Stack: Davinci or Adobe suite Canva for thumbnails creation.
  

Responsibilities:

• Work directly with clients to gather information for video creation from an account management perspective.
  
• Perform YouTube/Media Channel Audits.
  
• Analyze keywords and content effectiveness.
  
• Identify successful and unsuccessful content.
  
• Develop YouTube/Media Channel Strategy.
  
• Incorporate YouTube SEO/Keyword optimization into the strategy.
  
• Provide recommendations for content improvement.
  
• Develop channel playlist structures and video thumbnails.
  
• Manage Media placements across other channels (e.g. TikTok Meta etc.).
  

Benefits:

• 5 Days work week
  
• Prepaid medicine
  
• WorkItems (laptop mouse and headset)
  
• Indefinite term type contract
  
• 5 extra days of vacation leave (20 in total) that could be monetized.
  
• Direct exposure to our clients
  
• Career growth opportunities
  
• Diverse and supportive work environment
  
• Prime Office Locations Bogot and Medellin
  
• Upskilling: Emapta Academy
  

Discover Emapta where your career meets Colombian vibrancy!

Emapta is not just a global outsourcing powerhouse; its a hub of opportunity infused with the lively spirit of Colombia. Joining us means becoming part of a community that values the unique cultural mosaic of our country. With a proven track record and an array of international clients Emapta provides a robust platform for your professional journey without the need for you to hop into a plane and work abroad.

At Emapta we go beyond being a workplace; were a community that treasures the harmony between professional and personal life. Emapta is a cultural melting pot that fosters innovation collaboration and continuous learning. Immerse yourself in our dynamic culture and contribute to an organization that puts employee wellbeing at the forefront.

We look forward to welcoming you to the Emapta family in Colombia.

#EmaptaExperience