Senior Specialist Digital Media Performance

A growing independent media agency Glassroom emphasizes transparent advertiseragency relationships professional development of its experts and continuous improvement. In this lab we seek to turn brilliant media strategies into inspiring business results.

We believe in the strength of the community. It is the curious ambitious and autonomous humans who allow us to offer a unique service to our customers. We are proud to say that human intelligence and teamwork are what fuels our agency.

Glassroom is part of Humanise () a collective of nine independent yet complementary companies who share a belief: Consumers are people first and foremost.

Responsibilities

• Develop digital strategies for various performance platforms (e.g. Google Ads Bing Ads Search Ads Facebook RTB display and video etc.);

• Indirect Supervision of a team of 45 Specialists/Junior Specialists and Campaign Managers;

• In collaboration with the Campaign Managers and Specialists/Junior Specialists set up accounts campaigns and ad groups based on campaign strategy;

• Ensure constant campaign optimization according to performance goals and KPIs;

• Leverage qualitative insights for strategic recommendations and account management;

• Organize and facilitate client optimization sessions to discuss key learnings and optimization opportunities;

• Set up and automate client reports (key metrics goal tracking revenue tracking and other relevant initiatives);

• Keep up with paid search paid social & programmatic trends best practices and new techniques to both ensure the continuous evolution of the digital maturity of your accounts;

• As digital media expert contribute to the proper training of internal teams.
  

Qualifications

• At least 4 years of experience in performance media with an advanced expertise in one (or all) of the following fields: Paid Social SEM or Programmatic.

• Advanced knowledge in paid media digital platforms (including Business Manager DV360 or other DSP Google Ads SA360 etc)

• Advanced knowledge in ecommerce accounts an asset

• Solid optimization best practices & performancefocused

• Experience with Google Analytics or Adobe Analytics

• Basic knowledge of data management platforms (DMPs) ad servers (Google Campaign Manager)

• Professional working proficiency: English working proficiency: French

• Proficiency with Excel (pivot tables vlookup calculated fieldsetc)

Benefits

• 9/10 work model : out of 10 business days you will work 9 days and take 1 rest day.

• Hybrid work option: 3 days in the office and 2 days remote

• Vacations : 3 annual weeks agency closure during the holidays

• Group insurance plan: life prescription drugs travel dental expenses paramedical services and more (* 50% of the premium assumed at 50% by the agency)

• Wellness program: $250 per year for reimbursement for sport equipments sport memberships WFH equipment second screenetc)

• Public transport discount (city bikes metro bus)
  
  

Our creds

At Glassroom and Humanise we take great pride in our work and our culture. We turn heads:

Here is an overview of our clients and the media campaigns designed at Glassroom as well as some awards we have recently won.

Join our team of experts. Welcome to Glassroom!