Senior PR Specialist

The position holder will be responsible for :

• Developing PR strategies, Plans and Campaigns that appeal to respective market segments including stakeholder mapping and segmentation, engagement strategies and tactics, crisis communication and reputation management
• Compose press releases, media pitches, statements to media, PR plans, media and consumer Q&A’s, key messages and other documents related to corporate initiatives and announcements
• Identifying media opportunities to promote the project to new audiences
• Provide strategic media advice to stakeholders as required, including advice on issues management
• Manage all media inquiries in an effective and timely manner that is aligned with the strategy
• Track Media coverage and close monitor on trends
• Building a high level of rapport and relationship with media officers and Press officials.

Job Requirements

• Proven experience in PR o for 5 years
• Media-relations management experience on both fronts (Online and Offline)
• International PR Experience
• Strong communication and negotiation skills
• Evidence for problem solving
• Background in editing and publications
• High level of proficiency in written and spoken Arabic and English in a PR context
• Experience in communications planning, media engagement and social media.
• Bachelor degree in public relations, Journalism or a similar field