Senior MarTech Analyst
Senior MarTech Analyst
Employer Active
Job Alert
You will be updated with latest job alerts via email
Share
Job Alert
You will be updated with latest job alerts via email
Job Description
What you will do
Collaborate with a cross-functional team on cost-effective demand generation strategies ensuring the predictable flow of MQ/SQ Leads using omnichannel campaigns;
Proactively identify opportunities of new martech solutions and execute necessary implementation steps, including alignment with already used tools and following training of team members;
Collaborate with Data&Analytics team on analytical dashboards creation, maintenance and improvements;
Actively participate in brainstorming, identifying core issues, and effectively finding and using data to manage complex analysis;
Integrating web and mobile analytics, performing data audits, quality assurance testing, and writing documentation will be a daily part of your job;
Your day-to-day work will often be done in a Tag Management System and other MarTech
Platforms such as but not limited to GoogleAds, LinkedIn Ads, GA4, Amplitude, PowerBI, Data Studio, HotJar various CDP and CRM systems. This is not a web development role but those skills will help you be successful.
Must haves
2+ years of proven experience working and implementing MarTech solutions used in inbound and outbound lead generation;
Hands on experience integrating multiple data sources with analytics and CRM (Google Data Studio, Powe BI or similar);
Excellent understanding of user data collection, conversion tracking and ways to attribute multiple data sources for further analysis;
A proven track record of understanding business challenges and translating them into value-add solutions strong analytical and problem-solving skills;
Knowledge and hands-on experience with tools (GA4, GTM, Semrush, HotJar, WordPress);
Working knowledge of HTML, CSS, and JavaScript development and constraints;
Experience with generative AI (research, analysis, content generation and optimization, etc.);
Solid understanding of performance marketing, conversion, and online customer acquisition;
Upper-intermediate English level;
Excellent communication, roadmap management, and presentation skills;
Demonstrated experience briefing stakeholders on outcomes & recommendations.
Nice to haves
SEM experience managing PPC campaigns (Google, LinkedIn, Twitter etc.);
Prior experience in the tech industry;
Understanding of the Software Development process;
Experience with Demand Generation strategies and tactics.
The benefits of joining us
Professional growth
Accelerate your professional journey with mentorship, TechTalks, and personalized growth roadmaps.
Competitive ompensation
We match your ever-growing skills, talent, and contributions with competitive USD-based compensation and budgets for education, fitness, and team activities.
A selection of exciting projects
Join projects with modern solutions development and top-tier clients that include Fortune 500 enterprises and leading product brands.
Flextime
Tailor your schedule for an optimal work-life balance, by having the options of working from home and going to the office whatever makes you the happiest and most productive.
Employment Type
Full Time
