Employer Active
Proven SEM experience and success managing PPC campaigns across Google, Yahoo, and Bing & social media.
Up-to-date with the latest trends and best practices in search engine marketing
Strong analytical skills and experience generating SEM reports
Familiarity with A/B and multivariate experiments
Plan and execute initiatives to reach the target audience through appropriate channels (FB, LinkedIn, Google Search, Google Display, Bing, Affiliates, Channel Partners etc)
Define and develop the digital marketing roadmap, approach, choice of media & platforms across both performance and branding
Perform ongoing paid keyword discovery, expansion and optimization
Research and analyze competitor advertising links
Experience with conversion tracking tools GTM/GA/GSC etc.
Requirements
Solid understanding of copywriting & web copywriting skills.
Proven SEM experience managing PPC campaigns across Google, Yahoo and Bing.
Solid understanding of performance marketing, conversion, and online customer acquisition.
In-depth experience with bid management tools (e.g., Click Equations, Marin, Kenshoo, Search Ignite)
Benefits
Professional Grooming:
-- Work In Latest Technologies and Methodologies
-- Allowances for Certifications
-- Soft skills Training Program
Cultural Benefits:
-- Birthday Leaves
-- Flexible Hours
-- Regular Company Outings
-- Gaming Zone-- Cafeteria with resting space
-- Festival Celebrations-- Roof Top Parties
-- Fresh Tea and Coffee (not a machine only, but handmade freshly)
Monetary Benefits:
-- Medical Insurance
-- Work Anniversary Bonus [ 1 Month extra Salary will be given as Work Anniversary Reward]
-- Gratuity
-- Interest-free loan
-- Paid weekend work
-- Free Dental and Vision checkups
-- Excellent Referral Incentives
Full Time