Marketing Specialist intern Google Ads Analytics

This is a remote position.

Job Title: Marketing Specialist Intern (Google Ads & Analytics)

Job Details

Type: Remote/Full Time

Start date: Immediately

Duration: 3 Months

Remuneration: 15000/month

Contract: Extendable

Working days: 6 days a week

Company Overview:

We are a dynamic and innovative company dedicated to providing cuttingedge solutions in Social Media Application. As part of our growth strategy we are seeking a highly skilled Marketing Specialist with expertise in Google Ads Google Analytics and Meta Business Suite to join our team. This is a remote position offering the opportunity to work with a diverse and talented group of professionals from around the world.

Role Overview:

The Marketing Specialist will be responsible for managing and optimizing our online advertising campaigns analysing performance metrics and implementing strategies to drive conversions and maximize ROI across website Android and iOS platforms. The ideal candidate will have a strong background in digital marketing with a focus on Google Ads Google Analytics and Meta Business Suite. They will possess excellent analytical skills a creative mindset and a passion for delivering results.

Requirements

Responsibilities:

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Develop and implement Google Ads campaigns across various platforms including website Android and iOS leveraging Google Firebase for tracking and optimization.

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Utilise Google Analytics and Firebase to track user behaviour app usage and conversion metrics providing insights to optimise marketing campaigns.

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Collaborate with crossfunctional teams to integrate marketing efforts with product development ensuring alignment between marketing objectives and technical capabilities.

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Conduct indepth analysis of campaign performance metrics utilising advanced data analytics techniques to derive actionable insights and optimise marketing strategies.

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Manage Google Ads budget allocation ensuring maximum ROI across website Android and iOS platforms.

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Implement A/B testing methodologies to optimise ad creatives landing pages and user experiences driving higher conversion rates.

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Stay abreast of emerging trends and technologies in digital marketing recommending innovative approaches to enhance campaign effectiveness and audience targeting.

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Act as a technical liaison between marketing and development teams facilitating the implementation of tracking tags event triggers and other technical requirements for campaign optimization.

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Provide technical expertise and guidance on app development best practices ensuring compatibility with Google Firebase and analytics integration.

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Develop comprehensive reports and presentations to communicate campaign performance insights and recommendations to stakeholders.

Requirements:

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Bachelors degree in Marketing Computer Science Information Technology or related field.

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Proven experience in managing complex Google Ads campaigns with expertise in Google Analytics Firebase and Meta Business Suite.

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Strong technical proficiency with experience in web and app development database management and API integration.

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Indepth understanding of digital marketing principles including audience targeting conversion tracking and campaign optimization.

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Proficiency in data analysis and visualisation tools such as Google Data Studio SQL or Python for data manipulation and reporting.

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Excellent communication skills with the ability to convey technical concepts to nontechnical stakeholders and collaborate effectively with crossfunctional teams.

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Creative problemsolving abilities and a proactive approach to identifying opportunities for campaign optimization and improvement.

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Google Ads certification and other relevant certifications in digital marketing and analytics are preferred.

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Experience working in an Agile development environment and familiarity with software development lifecycle processes is a plus.

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Strong organisational skills and ability to manage multiple projects simultaneously in a fastpaced deadlinedriven environment.

Skills:

Google Ads
Google Analytics
Google Firebase
Meta Business Suite
Audience Targeting

Google Data Studio

Links

Web: