Marketing Manager

This is an exciting chance to lead and steerAbgads marketing efforts all the way from digital and creative strategies to operations and follow through. Working as part of the Commercial team you will be the key responsible person for providing direction leadership and guidance to the Marketing team and metric updates tangibleimprovements to Leadership.

Responsibilities:

• Developing a marketing plan that aligns the goals of the organization and establishing cascading and monitoringthe strategies and resources neededfor realisation
• Crafting strategies for all Marketing teams including Digital Advertising Communications and Creative
• Ensure Abgads brand message is spot on andconsistent across all channels and marketing efforts (like events email campaigns web pages and promotional material)
• Evaluating the effectiveness of marketing campaigns by collecting and analyzing data to measure return on investment (ROI) for campaigns and activations
• Signing offmarketing material such as brochures flyers ads banners and other promotional items for use in print media or online
• Overseeing all aspects of marketing including branding advertising public relations social media event planning website/app branding and more
• Managing and reviewing the departmental budget
• Working to continuously ensure the company marketing goals are communicated across the entire organization and improving the companys marketing outreach efforts.

Qualifications

• 8 years of experience covering Digital Communications and Activations with 3 years in a Leadership role
• Prior handson experience carrying out Marketing and Digital growth operationalactivities
• Experience in relevant domains is highly welcomed; awareness of Consumer Finance Parents and Students (customers) psychology and insights is a huge plus
• Once we meet we will love to hear high level thoughts onyour ideal marketing strategy that youd propose and implementrelating it to our to business objectives!