Employer Active
Position Title: Business Development Executive
Experience Required: 12 Years
Reporting to (position): Business Development Head
Location: Pune
KRA 1: Active Lead Generation
Building a Strong Opportunity funnel
Increase inbound leads
Scoring the elusive first meeting with qualified hot prospects
Industry intelligence Identifying trends of the industry in the targeted geography
building industry reports
Account intelligence Building intelligence of selective accounts (persona mapping
account news tracking)
KRA 2: Championing Lead Generation Marketing & Branding Strategies
Expert in using LinkedIn as an efficient channel for marketing
Experienced in leveraging LinkedIn Sales Navigator
Hunting for Prospects using cold and warm calling techniques
Content Development for various digital and offline channels (Good to have)
Targeted Account marketing: Buyer frequency mapping more intelligent and marketing
messaging for conversion improvement
Seasoned email campaigner
KRA 3: Explore New Revenue Generation Avenues through Sales Partnerships/Channels
Formulate and implement strategies to identify potential partnerships & innovative sales
Channels
KRA 4: Process Mapping and Adherence
Defining the Lead Generation Process implementing and adhering to the defined
process
CRM Implementation
Opportunity Funnel Process Setup and adherence
Internal Interface:
CEO
Business Development Head
EA to CEO
Business Development Team
External Interface:
Potential Clients in the New Geography
Partnership Prospects
Existing Clients
MBA in Sales & Marketing (Good to Have)
Experience:
Full Time