Brand Manager
Brand Manager
Posted on :
02-02-2024
Employer Active
1 Vacancy
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Job Description
Req ID : 2492880
Lead the development and execution of comprehensive brand and marketing communication strategies for clients emphasizing creativity and storytelling.
Develop and craft persuasive pitches and proposals to secure new business opportunities showcasing the agencys creative prowess and strategic thinking.
Collaborate with clients to define their brand identities values and unique selling propositions translating these into compelling messaging and creative concepts.
Conduct indepth market research competitive analysis and audience segmentation to inform branding and marketing strategies.
Utilize datadriven insights and consumer behavior analysis to guide creative decisions and refine strategies for optimal engagement.
Develop and deliver strategic presentations to clients and internal stakeholders effectively conveying the rationale behind branding and marketing strategies.
Stay at the forefront of industry trends emerging technologies and creative best practices to drive innovation and elevate our agencys creative capabilities.
Collaborate closely with art directors copywriters and designers to ensure brand consistency and alignment with creative concepts.
Oversee the development of brand guidelines messaging frameworks and creative briefs to ensure a unified and compelling brand identity.
Monitor campaign performance and key performance indicators (KPIs) related to branding and marketing communications proactively identifying areas for improvement and optimization.
Foster strong client relationships through regular communication strategy updates and responsive problemsolving positioning yourself as a trusted strategic partner.
Requirements
Bachelors degree in Marketing Branding Communications or related field (Masters preferred).
Extensive experience in brand strategy development marketing communications and creative direction.
Proven track record of crafting impactful brand identities and marketing communication strategies.
Strong analytical skills and the ability to translate data into actionable insights.
Exceptional communication and presentation abilities with a focus on conveying complex strategies in a clear and compelling manner.
Creative thinking strategic vision and the ability to inspire and mentor a creative team.
Ability to work collaboratively in a dynamic fastpaced agency environment.
A deep understanding of branding storytelling and the ability to create emotional connections through marketing communications.
Keen awareness of industry trends emerging technologies and creative innovations in branding and marcom.
Strong project management skills including the ability to prioritize tasks and meet deadlines effectively
Employment Type
Full Time
Key Skills
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