Marketing Campaigns Manager

About the role

We are seeking a commercially driven and creatively minded Marketing Campaigns Manager to join our Marketing team at Opera this role you will lead end-to-end campaigns that drive ticket sales grow audiences and elevate Opera Australias brand across operas musicals and major events. Youll own campaigns from strategy through to execution optimisation and reporting working across multiple productions in a fast-paced high-performing environment.

This is a full-time 2-year fixed-term contract.

Key Responsibilities

Lead and deliver end-to-end marketing campaigns from brief through to post-campaign evaluation

Develop integrated audience-led strategies across paid owned and earned channels

Act as the primary marketing lead for allocated productions and campaigns

Manage multiple concurrent campaigns timelines and priorities

Drive campaign performance through data-led optimisation and continuous improvement

Ensure all digital touchpoints (landing pages ticketing journeys campaign assets) are optimised for conversion

Manage and lead external media and creative agencies ensuring delivery on time on budget and to agreed KPIs

Lead campaign briefings WIPs and cross-functional collaboration with internal teams producers venues and partners

Review and approve media plans creative concepts and campaign outputs

Maintain campaign dashboards activity trackers and performance reporting

Manage campaign budgets cost tracking purchase orders and invoice approvals

Maintain accurate records of marketing activity and results

About You

5 years experience delivering integrated marketing campaigns

Proven experience managing media and/or full-service agencies

Strong understanding of digital performance marketing and audience targeting

Commercially focused with a track record of delivering measurable results

Confident stakeholder manager with strong communication and influencing skills

Highly organised with the ability to manage multiple campaigns simultaneously

Strong attention to detail across copy creative and brand execution

Experience in arts entertainment or a similar consumer-driven industry is highly regarded

What we offer

Being Australias National opera company we are committed to fostering a safe and collaborative environment for all. Our values are Curious Creative Collaborative Brave and Inclusive and we are dedicated to supporting your journey at OA.

Complimentary tickets to select Opera Australia shows

Hybrid and flexible work environment

Strong diversity and inclusion priority

Generous Leave Policy including First NationsCultural & Ceremonial Leave Cultural & Religious Holiday LeaveEducation Leave Womens Health Leave Gender Affirmation Leave and more

16 weeks paid Parental Leave and continued payments of superannuation if using Unpaid Parental Leave

Employee Assistance Program

Discounted private health insurance

Access to salary packaging through SmartSalary

If this sounds like you then click Apply to send through your CV and cover letter.

Applications close on 29 May 2026

For any enquiries about this role please contact our People team at

About Opera Australia

Opera Australia (OA) is one of the nations most importantcultural institutions. With a rich history and a global reputation for artisticexcellence OA presents over 500 performances each yearreaching more than650000 people through opera musicals and concerts. Its productions spaniconic venues such as the Sydney Opera House and the Arts Centre Melbourne aswell as regional centres across the country.

This year OA is celebrating its 70th anniversary markingseven decades of artistic excellence innovative programming and nationalimpact. From its beginnings as a small community-driven company to its placetoday as the nations premier opera company OA continues to reimagine operaand musical theatre for contemporary audiencesnurturing Australian talentcommissioning new work and sharing extraordinary stories through music andsong.

OA is committed to artistic innovation national reach andcultural leadership. The company nurtures Australian talent on and off thestage; collaborates with leading international and local companies and bringsextraordinary stories to life through music and song. With a full-timeorchestra dedicated chorus and a highly skilled workforce OA is Australiaslargest performing arts employer and plays a vital role in Australiasperforming arts landscape and in the lives of audiences nationwide.

For more about OA please refer to our website:

Opera Australia is committed to enabling and preserving aculture of inclusion and connectedness. Our team come from all walks of acknowledge that all individual differences life experiencesself-expression and talent represent our culture and reputation of recruiting for our team we welcome the unique contributions thatyou can bring in terms of education opinions culture ethnicity race sexgender identity and expression.