Media Planner

About WPP Media

WPP is the trusted growth partner for the worlds leading brands. With exceptional talent trusted data and intelligence and world-class partnerships all united by ourpioneeringagentic marketing platform WPP Open we help clients navigate change capture opportunity and deliver transformational growth.

WPP Media is WPPs AI-driven media operating unit bringing together media data and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence clients see exactly where how and why their media investment is working.

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2281 - Media Planner

Job Overview

Were looking for an Media Planner to join the adidas and This Girl Can team - working across all aspects of adidas business (adidas focus on 5 core categories Brand Womens Football Running Originals) alongside Sport England This Girl Can campaigns.

The role sits within EssenceMediacoms specialist entertainment department TED. Our clients are hugely passionate about their brand and their products so the ideal candidate would also have a shared interest in sport music fashion lifestyle and culture. The successful candidate will have regular client contact from the outset and be exposed to all media disciplines each of which play a role on our plans.

Who does the role report into

You will report into the Senior Associate Director

What are the 3 best things about the job

1. Youll be part of a tight-knit dedicated team and department who are hugely excited to work such an iconic brand and enjoy contributing to the ongoing success of the client.
2. You will be pushed to learn and improve every single day and contribute to this ethos.
3. The account provides ample opportunity for autonomy and direct client access.

Responsibilities of the role

• Build a strong relationship with your clients and become a trusted partner.
• Develop a solid understanding of your clients business marketing and the role media plays.
• Be a confident communications planner whodemonstratesa clear understanding of our DPAM approach and The Open platform (our proprietary Planning tool).
• Develop an understanding of digital data and marketing technology and how we use them to drive growth for our clients
• Be the go-to expert in your team for audience and category insight ensuring all work we develop is evidence based.
• Activelyparticipatein Acceleration and Stretch sessions on your clients and those within your business group.
• Ensure we have a seamless working process between the Comms & Implementation Planning.
• Build a clear understanding ofEssenceMediacomsfunctions and how each specialist area can drive growth for your clients.
• Promote your teams brilliant work both withinEssenceMediacomand beyond.
• Activelyparticipatein and contribute to agency wide planning initiatives (e.g. Huddles).
• Build and maintain the strong working relationship we have with our specialist teams (AV OOH & Digital) who are a key component of our success as a team.
• Help take ownership with the Account Manager of EssenceMediacoms financial practices on the campaigns you are working on.
• Positive client feedback our clients are incredibly collaborative and want us to challenge them.

What would you expect to achieve in the first 6 months

• Gain the trust and respect of our local clients working through live briefs and campaigns. Our clients are experts in their field and passionate about their products; they expect to be challenged by our team in order to get to the best outcomes.
• Integrate into the team dynamic we are strongly motivated by the success of everyone in the planning and specialist teams and enjoy working together. Positively contribute to values and culture of the team.
• Demonstrate a comprehensive understanding of the sports fashions and music landscape the complexity of the different audience segments and how this impacts the way in which we plan media.
• Develop a positive working relationship with our specialists in TED as well as the Global and Central MediaCom teams.
• Contribute to best practice ways of working with internal central teams.

Skills and Experience

• A strong team ethic a will to win and an interest in sport sneakers fashion and culture.
• An unflappable positive attitude
• Desire to see the whole team succeed.
• Thrive under pressure: both businesses are high volume short turn around types of account.
• Ability to deal with regular often urgent adhoc requests an enjoyment for troubleshooting.
• Strong stakeholder management
• Strong communication skills
• High attention to detail

Life at WPP Media & Benefits

Be Extraordinary investing in our employees to inspire transformational creativity. We alsoLead Optimisticallyfirmly believingin andChampioning Growth and Developmentfor every individual. This commitment allows WPP Media employees toleveragethe extensive global WPP Media & WPP networks to pursue their passions build vital professional connections and learn at thecutting edgeof marketing and advertising.

WeCreate an Open environmentbuilt on trust and respect where everyone feels they belong and has opportunities to progress. This inclusive culture is fostered through a variety of employee resource groups and frequent in-office eventsshowcasingteam wins sharing thought leadership and celebrating holidays and milestone events. Our comprehensive benefits package reflects this commitment including competitive medical group retirement plans vision and dental insurance significant paid time off preferential partner discounts and employee mental health awareness days.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We believe the best work happens whenweretogether fostering creativity collaboration and connection in this open and supportive a hybrid approach with teams in the office around four days a week. If yourequireaccommodations or flexibility please discuss this with the hiring team during the interview process. Please note that while our philosophy is the same across WPP benefits may vary by office/country.

Please note this is a UK based role and requires individuals to have the right to work in this location

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