Country Manager (New Zealand)

David Kennedy Recruitment is working with an innovative global Customer Experience company currently looking to hire a Country Manager for New Zealand to join their growing international team.

Position: Country Manager

Location:Remote New Zealand

Employment type: Full-time

DUTIES AND RESPONSIBILITIES:

• Develop and execute strategic plans focused on brand building customer acquisition and market growth across New Zealand

• Lead and manage multi-channel marketing initiatives including TV radio sponsorships print out-of-home advertising PR digital marketing affiliates and CRM activities

• Adapt global brand strategies campaigns and messaging to align with the New Zealand market and local audience preferences

• Oversee performance-based marketing channels in collaboration with internal teams and external agencies

• Build and maintain strong relationships with local media agencies creative partners production agencies and media owners

• Manage agency selection processes commercial negotiations and external partnerships

• Take ownership of annual marketing plans budgets targets and overall market performance

• Develop local brand assets creative campaigns and communication strategies to strengthen market presence and customer engagement

• Analyse campaign performance ROI CPA and acquisition metrics to optimise future marketing initiatives

• Ensure all marketing activities and communication channels comply with local gambling regulations and industry standards

• Act as the voice of the customer by identifying market opportunities improving acquisition and retention strategies and driving commercial performance across all channels.

REQUIREMENTS:

• Minimum 5 years of experience in a senior marketing or commercial leadership role within a high-volume transactional industry

• Minimum 3 years of experience within the B2C online gaming industry in New Zealand

• Proven track record of successfully launching brands and driving rapid business growth within the New Zealand market

• Strong understanding of the New Zealand advertising media and marketing landscape

• Experience managing relationships with media agencies media owners creative agencies and production partners

• Hands-on experience managing significant above-the-line marketing budgets and end-to-end campaign delivery

• Strong expertise in campaign planning forecasting tracking reporting performance analysis and optimisation

• Experience leading and developing teams including recruitment training mentoring and performance management

• Strong commercial awareness with a data-driven and results-oriented mindset

• Excellent communication stakeholder management and negotiation skills

• Ability to work autonomously while collaborating effectively with cross-functional international teams

• Strong understanding of compliance requirements and responsible advertising practices within regulated industries.

OFFER:

• Opportunity to lead and shape a strategically important market within a rapidly growing international organisation

• High level of ownership and autonomy with the ability to make a direct business impact

• Exposure to large-scale brand development and acquisition marketing initiatives

• Collaborative and fast-paced international work environment

• Professional growth and leadership development opportunities

• Dynamic culture focused on innovation growth and performance excellence.