Freelance Creative Producer

Location

London UK

Type

Full-Time Freelance

Welcome to Motel

Our story began during a road trip in the 1990s where our founders Will and Andy travelled across America collecting vintage items while living out of motels. They started purchasing vintage clothing in the USA and selling it wholesale which eventually led to the creation of stores. From there they began designing reworked vintage pieces and thus Motel was born.

Over 30 years and a team of 200 people later every piece of clothing we make is created with the same spirit of fun freedom and adventure as the road trip that first defined the brand. Were still ambitious and independent but now were a global team - we work from an operational base in Worcester a design studio in London and a creative studio in Bali.

The role

Were looking for a highly organised creative and commercially aware Creative Producer to join our team on a freelance basis. We are looking for a candidate ready to commit to Motel for a 3 month period with the potential for a permanent position afterwards. This hybrid role (3 days in office) will be responsible for taking the Creative vision and managing it from concept to delivery ensuring every project is executed flawlessly while maintaining the Motel brands bold trend-led aesthetic.

Youll play a central role in shaping the visual identity of Motel across campaigns lookbooks digital content and social media balancing strategic creative direction with meticulous project management. This is a hands-on role that combines leadership creativity and organisation. Mentoring the Creative Executives coordinating cross-functional teams and keeping projects on track from start to finish.

Main tasks & responsibilities

Creative & Campaign Direction

• Work with the Creative & Brand Lead to develop seasonal campaign concepts and creative assets.

• Translate briefs into actionable plans and oversee the end-to-end execution of photoshoots and content creation.

• Ensure visual outputs are innovative on-brand and consistent across all channels.

Project Management & Process Leadership

• Manage timelines budgets and resources for creative projects ensuring all deliverables are met on schedule.

• Work closely with the Creative Operations Manager to streamline workflows and maintain clear communication across teams.

• Identify potential challenges early and proactively provide solutions to keep projects on track.

Content Creation & Brand Guardianship

• Produce photo and video shoots ensuring styling set design and photography reflect the brands DNA.

• Ensure the delivery of high-quality assets for e-commerce social media digital marketing and retail channels.

• Help to maintain and evolve the visual identity of the brand while ensuring consistency across all platforms.

Collaboration

• Collaborate effectively with internal teams; Creative buying styling brand digital marketing and e-commerce to align creative outputs with commercial objectives.

• Encourage a collaborative and creative environment while maintaining structure and accountability.

Innovation & Trend Awareness

• Stay plugged into culture fashion and social media trends to inspire forward-thinking creative concepts.

• Identify opportunities for innovative campaigns and content that engage and excite our audience.

• Support Motels sustainability initiatives by considering how our practices can improve actively working in line with the sustainability journey of the business.
  

About you

Skills & Experience

• Proven experience as a Creative Producer or similar role within fashion retail or a youth-focused lifestyle brand with a strong portfolio of industry contacts.

• Confident leading end-to-end shoot production from pre-production planning through to final delivery collaborating with photographers stylists and production teams.

• Strong graphic design sensibility with a refined eye for layout typography and colour; experienced in overseeing brand assets across digital and print including campaigns social content newsletters packaging and in-store visuals.

• Skilled at translating brand strategy and creative direction into cohesive visual systems ensuring consistency and quality across all customer touchpoints.

• Highly organised with the ability to manage multiple projects simultaneously balancing creative ambition with deadlines and budgets.

• Experience mentoring junior creatives and leading cross-functional teams with the ability to give clear constructive creative feedback.

• Proficient in Adobe Creative Suite and familiar with Figma; experience with motion or video content creation is a plus.

• Strong understanding of social-first and platform-native content particularly for Instagram and TikTok.

Attributes

• Deeply plugged into fashion music and youth culture.

• Bold creative thinker with a passion for storytelling.

• Commercially mindedable to balance creativity with business objectives.

• Energetic adaptable and thrives in a fast-paced dynamic environment.

• Strong communicator with the ability to translate vision into actionable plans and guide teams to deliver on that vision.

• Committed to promoting conscious creativity helping us build a brand that champions sustainability and supports our social and environmental impact

Whats in it for you

• Competitive salary in line with industry benchmarking

• Team socials and meetups

• Monthly well-being activities to support your health and wellbeing

• Tailored progression pathways

• A thorough EAP scheme offering financial legal and health support

• Access to professional support & mentoring

• Motel is a growth mentality company

Motel Rocks Group Ltd is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.