Director of Marketing, Marketing Communications & Demand Generation
Carlsbad, CA - USA
Job Summary
Who We Are
ABOUT ENOVIS
Enovis Corporation (NYSE: ENOV) is an innovation-driven medical technology growth company dedicated to developing clinically differentiated solutions that generate measurably better patient outcomes and transform workflows. Powered by a culture of continuous improvement global talent and innovation the Companys extensive range of products services and integrated technologies fuels active lifestyles in orthopedics and more information about Enovis please visit .
What Youll Do
At Enovis we pay attention to the details. We embrace collaboration with our partners and patients and take pride in the pursuit of scientific excellence with the goal of transforming medical technology as we know it.
Because thats how we change the lives of patients for the better. And thats how we create better together. Why work at Enovis See for yourself.
As a key member of BAS Marketing you will play an integral part in helping Enovis drive the medical technology industry forward through transforming patient care and creating better patient outcomes.
Job Title:
Director of Marketing Marketing Communications & Demand Generation
Reports To:
VP Marketing
Location:
Carlsbad CA
Business Unit Description:
Enovis is a market leader in bracing and supports. Trusted by clinicians professional athletes and active people from all walks of life our innovative products and technologies are designed to enhance performance protection and recovery for the knee hip shoulder back ankle and more. Our flagship brand DonJoy pioneered the concept of functional knee bracing more than 40 years ago. Since then we have continued to advance bracing technology reshaped the care path with MotionMD and added recognized brands to our family including Aircast Procare and Exos. Look for us on the field in the gym and around town.
Job Title/High-Level Position Summary:
Want to join the best team in DMEWe are looking for a Director of Marketing Communications. The Director of Marketing Communications at Enovis Bracing and Supports is the trusted voice that guides directs and implements the expression of our product brandsDonJoy Aircast Exos MotionMD and Procareboth internally and externally. With a proven track record in multi-media communication and execution a history of successful management and a problem-solving attitude this role oversees the day-to-day activities to ensure quality work is produced and implemented on time on brand and on budget. This role is responsible for building and executing integrated marketing campaigns that strengthen brand positioning drive qualified demand and improve marketing effectiveness through scalable processes data and technology. The ideal candidate is both strategic and hands-oncapable of shaping narrative and messaging while also building the digital engine and operational backbone required to deliver measurable growth. The position is expected to work closely withProduct management Corporate Marketingand SalesforOptimizing messagingacrosschannel to meet thecompanygrowth and the connective tissue betweenbrand storytelling and measurable demand outcomes. Leveraging their extensive career experience this leader mentors develops and provides actionable feedback to team members fostering a positive culture of creativity and excellence.
Key Responsibilities:
1. Marketing Communications (MarCom)
- Develop and execute a clear compelling brand and product narrative aligned with business strategy
- Partner with product marketing and corporate communication to translate strategy into campaign briefs messaging frameworks and activation plansto generate awareness engagement and qualified leads
- Lead creative media and digital agenciesandpartner with corporatecommunicationto deliver high-impact on-brand work
- Lead integrated multi-channel campaigns aligned to business priorities GTMmessages and product launchesacross channels (web social campaigns tradeshows media events sales enablement)
- Ensure consistency of messaging and brand across all customer touchpoints
- Oversee external communications in partnership with Corporate Digital Marketing including agency management media relations and thought leadership
- Uphold a project-management style approach to ensure projects are on time on brand and on budget
2. Demand Generation (Digital Marketing)
- Build and scale a data-driven demand generation engine to drive pipeline and revenue growth
- Ownbrand activation and creative executionacross demand programs digital experiences events and sales assets
- Own strategy performance and optimization for alldigital channels including:Website Organic and paid social Email and nurture programs Paid media and digital advertising SEO/SEM and account based Marketing
3. Marketing Operations
- Establish and manage marketing infrastructure including marketing automation and analytics tools
- Build scalable processes for campaign execution lead management and reporting
- Ensure data integrity segmentation and compliance with privacy regulations
- LeadMarketing Technology stack ensuring tools support scalable growth and clean data flow (e.g. CRM MAP analytics paid media platforms)
- Drive operational rigor dashboards and insights to inform decisions and executive reporting
Leadership
- Leadership for marketing communications team including talent acquisition and retention motivation development and growth
- Partner closely with Sales Product Marketing Commercial leadership and Finance
- Partner withcorporatemarketing and communicationto ensure aligned BU operations
- Serve as the representative for the division in all company-wide branding initiatives
Minimum Basic Qualifications:
- B.A./B.S. degree with an emphasis in communications marketing English journalism or related field.
- 10 years of marketing communications product management upstream and downstream marketing experience in orthopedics or medical devices
- 5 years of experience directly managing others
- Proven track record implementing initiatives resulting in significant market share growth
- Executive level communication; cross-functional collaboration and influencing skills
- Project management experience and the ability to manage multiple initiatives simultaneously
- Proficiency with Microsoft Office (PowerPoint Word Excel)
- Working knowledge of content management systems and digital graphic production
Travel Requirements: up to 20%
Desired Characteristics:
- Excellent communicator verbal and written communication skills come naturally and are where you thrive
- Game changer goes above and beyond and embraces continuous improvement
- Strategic excel at creating plans goals and tactics aligned with business and marketing objectives
- Customer-oriented high achiever unparalleled customer-focused approach and work ethic keeping the customer top-of-mind in everything they do
- Highly engaged and adaptable self motivated and driven with the ability to learn and adapt in a fast-paced environment
- Relationship builder builds and maintains relationships internally and with key customer groups that drive collaboration
- Team player who develops talent puts team above all else and is willing to roll up their sleeves to get the job done. Builds the best teams and maximizes their impact
Creating better together. Its the Enovis purpose and its what drives us and empowers us every day on a global scale. We know that the power to create better for our customers our team members and our shareholders begins with having the best team pursuing common goals operating at the highest levels and delivering extraordinary outcomes.
What does creating better together mean to us at Enovis Discover the why behind our purpose values and behaviors:
Our Enovis Purpose Values and Behaviors on Vimeo
We offer a comprehensive benefits package that includes:
- Medical Insurance
- Dental Insurance
- Vision Insurance
- Spending and Savings Accounts
- 401(k) Plan
- Vacation Sick Leave and Holidays
- Income Protection Plans
- Discounted Insurance Rates
- Legal Services
Currently Enovis does not provide sponsorship for employment visas (e.g. H-1B) and will not offer such sponsorship in the future. Applicants must already have full-time work authorization in the United States both now and in the future without requiring sponsorship.
ABOUT ENOVIS
Enovis Corporation (NYSE: ENOV) is an innovation-driven medical technology growth company dedicated to developing clinically differentiated solutions that generate measurably better patient outcomes and transform workflows. Powered by a culture of continuous improvement global talent and innovation the companys extensive range of products services and integrated technologies fuels active lifestyles in orthopedics and beyond. Visit to learn more.
EQUAL EMPLOYMENT OPPORTUNITY
Enovis provides equal employment opportunities based on merit experience and other work-related criteria without regard to race color ethnicity religion national origin sex age pregnancy disability veteran status or any other status protected by applicable law. We also strive to provide reasonable accommodation to employees beliefs and practices that do not conflict with Enovis policies and applicable law. We value the unique contributions that every employee brings to their role with Enovis.
Join us in creating better together.
EQUAL EMPLOYMENT OPPORTUNITY
Enovis provides equal employment opportunities based on merit experience and other work-related criteria without regard to race color ethnicity religion national origin sex age pregnancy disability veteran status or any other status protected by applicable law. We also strive to provide reasonable accommodation to employees beliefs and practices that do not conflict with Enovis policies and applicable law. We value the unique contributions that every employee brings to their role with Enovis.
Required Experience:
Director
About Company
At Enovis, we develop clinically differentiated medical technology solutions that generate measurably better patient outcomes and transform workflows. Our brands include Aircast, Chattanooga, CMF, Compex, Enovis Surgical, DonJoy, Dr. Comfort, Exos and Procare.