Trade Marketing & Sales Support Manager, Theatrical Distribution, Amazon MGM Studios
Job Summary
Key job responsibilities
Trade Marketing & Exhibitor Collaborations:
- Develop and maintain strategic relationships with local cinema circuit marketing teams to create effective and innovative marketing campaigns that connect target audiences for all theatrical releases in Spain
- Negotiate co-op marketing agreements with circuits in Spain including budget arrangements sequential activation flighting promotional commitments and marketing deliverables
- Coordinate joint and integrated local promotional activities including in-cinema displays website and lobby takeovers premium format promotions and digital signage campaigns point of sale & concession campaigns
- Coordinate the production and delivery of circuit-specific marketing assets for Spain including standees posters digital content and co-branded materials
- Track and report on co-op marketing campaign effectiveness and return on investment by circuit in Spain
- Provide market intelligence from local circuit partners to inform marketing campaign development and sales negotiations in Spain
- Support competitive intelligence across Spain and key international markets including local promotional strategies and release positioning
- Analyze correlation between marketing spend by circuit and box office and market share performance to optimize future campaigns in Spain
- Coordinate with the Intl Marketing team on extensions of global exhibitor initiatives and PLF partner materials
- Manage local trade marketing budgets and reconcile co-op marketing expenditures with cinema circuits including processing invoices and tracking payments for circuit marketing collaborations in Spain in coordination with Finance team
Sales Support & Account Management:
- Assist in executing locla sales strategies across theatrical releases in Spain that align with commercial objectives
- Manage local independent exhibitor bookings holdovers and maintain accurate records of sales terms and payments in coordination with Finance team
- Establish and cultivate strong working relationships with local exhibitors serving as a key point of contact for both marketing and sales matters for Spain
Operations & Materials Management:
- Partner with Sales & Operations to coordinate end-to-end delivery of materials trailers posters and promotional materials to exhibitors across Spain coordinating with tech suppliers and Content Delivery Service providers
- Manage the planning production classification and delivery of trailers and promotional assets across Spain
- Assist with premiere events special screenings and experiential marketing activations in collaboration with cinema circuits across Spain
- Create and implement local strategic framework and execution of internal and external screening programs in collaboration with marketing publicity and social.
- Support the development and implementation of exhibitor conventions trade shows and industry events in Spain including co-ordination and production of materials on-site activations and presentation keynotes.
- Knowledge of Microsoft Office applications (Excel Word SharePoint and PowerPoint)
- Experience communicating and delivering presentations to customers stakeholders and/or teammates
- Experience in theatrical trade marketing cinema marketing theatrical distribution or sales in the entertainment industry
- Demonstrated ability to build and maintain strong relationships with cinema circuit marketing teams and exhibitors
- Experience with film marketing campaigns and understanding of theatrical release strategies
- Proven experience negotiating co-operative marketing agreements and managing collaboration budgets
- Strong project management skills with ability to coordinate multiple campaigns and bookings simultaneously
- Confidence working with spreadsheets databases sales tools and business intelligence platforms
- Understanding of theatrical exhibition landscape cinema marketing capabilities and sales dynamics
- Budget management experience with ability to track ROI and campaign effectiveness
- Problem-solving mindset with ability to adapt to changing release schedules and market conditions
- Deep knowledge of the Spain cinema circuit landscape exhibitor marketing capabilities and theatrical exhibition market dynamics
- Established relationships with cinema circuit marketing teams and exhibitors across Spain
- Experience coordinating premiere events and talent appearances in collaboration with marketing social & PR
- Familiarity with box office analytics and ability to correlate marketing spend with performance outcomes
- Understanding of theatrical windows and release planning considerations
- Experience with business intelligence tools (Tableau Power BI Comscore Numero)
- Experience coordinating and representing a studio at industry events and conventions
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Required Experience:
Manager
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