Franchise Head BBU

JOB TITLE

Franchise Head BBU

Do you have expertise in and passion for sales and marketing management in pharma would you like to apply your expertise to impact thelives of patients in a company that follows the science and turns ideas into life changing medicines Then AstraZeneca might be the one for you!

ABOUT ASTRAZENECA

AstraZeneca is a global science-led patient-focused biopharmaceutical company that focuses on the discovery development and commercialisation of prescription medicines for some of the worlds most serious diseases. But were more than one of the worlds leading pharmaceutical companies.

Join a high-performing team empowered to cut through the noise and drive real change. Our agility and pace coupled with scientific focus powers us to spot opportunities in the market that keep us moving forward and into new spaces.

SITE DESCRIPTION

AstraZeneca is experiencing a significant transformation in the Kingdom of Saudi Arabia driven by a commitment to advancing healthcare innovation and sustainable growth. Building on our global legacy AZ KSA is rapidly evolving its operations to better serve patients collaborate with healthcare stakeholders and contribute to the ambitious goals outlined in the Saudi Vision 2030. We are investing in talent digital solutions and new ways of working; all designed to enhance our impact on patient outcomes and reinforce our leadership in therapeutic areas. This dynamic environment calls for visionary agile professionals who thrive in change and are motivated to help shape the future of healthcare in KSA.

What youll do

• Lead the Sales and Marketing business planning and management activities in line with ambitious growth plans translating strategy into clear measurable actions.
• Develop and implement franchise strategies to transform and shape the treatment of diseases in the specified therapy area.
• Lead a team of sales and marketing managers setting clear expectations tracking performance and addressing challenges early to secure brand objectives.
• Lead the commercial strategy for the specified products and drive new product launches with excellence orchestrating cross-functional teams to deliver impactful launch plans.
• Ensure effective product communication and promotional support driving implementation of marketing plans that deliver on sales margin and profit goals.
• Define brand priorities through the implementation of cross functional brand plan process considering company alliance & SOP.
• Assure the market analysis (scenarios trend competitors etc.) and monitor the quantitative and qualitative product perception.
• Drive innovation / digitalization in business finding and implementing innovative approaches across marketing channels.
• Build and maintain strong relationships with KOLs and HCOs aligning local initiatives with global and international projects and guidance to maximize impact
• Work cross functionally to ensure seamless collaboration between medical market access regulatory and other key functions with a strong focus on unlocking market access opportunities.
• Conduct ongoing market analysis including scenario planning trend monitoring and competitor intelligence to inform agile decision-making and course correction.

Essential for the role

Only Applicants within KSA will be considered

AstraZeneca embraces diversity and equality of opportunity. We are committed to building an inclusive and diverse team representing all backgrounds with as wide a range of perspectives as possible and harnessing industry-leading skills. We believe that the more inclusive we are the better our work will be.

Essential Capabilities for both internals and externals:

• Business Insights & Customer Focus.
• Managing complexity and decision quality.
• Strong strategic and commercial acumen.
• Managing resources execution & focusing on performance through setting accountabilities and influence.
• Building collaborative relationships.
• Optimizing diverse talent and recognizing the value of different perspectives and cultures.
• Digital experience is required.
• Overseeing Brand Lifecycle & Omnichannel Engagement.
• Cross-Market Portfolio Expansion & Growth Planning.
• Intuitive Strategic Thinking & Innovation in Brand Leadership.
• People management /leadership skills.

Desirable Skills/Experience

• Experience in both sales and marketing.
• New brands Launches experience is a plus
• Cultivating innovation & Strategic mindset.
• Proven leadership in cross-functional or matrix environments.
• Influencing people through effective communication driving engagement vision and purpose

Why AstraZeneca

At AstraZeneca were dedicated to being a Great Place to Work. Where you are empowered to push the boundaries of science and unleash your entrepreneurial spirit. Theres no better place to make a difference to medicine patients and society. An inclusive culture that champions diversity and collaboration and always committed to lifelong learning growth and development. Were on an exciting journey to pioneer the future of healthcare.

So whats next

• Are you already imagining yourself joining our team Good because we cant wait to hear from you.
• Are you ready to bring new ideas and fresh thinking to the table Brilliant! We have one seat available and we hope its yours.

Where can I find out more

Our Social Media Follow AstraZeneca on LinkedIn

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Date Posted

Closing Date

AstraZeneca embraces diversity and equality of opportunity. We are committed to building an inclusive and diverse team representing all backgrounds with as wide a range of perspectives as possible and harnessing industry-leading skills. We believe that the more inclusive we are the better our work will be. We welcome and consider applications to join our team from all qualified candidates regardless of their characteristics. We comply with all applicable laws and regulations on non-discrimination in employment (and recruitment) as well as work authorization and employment eligibility verification requirements.