Marketing & Communications Manager (fmd) The WestDill Mayfair Hotel London, Colbert Collection

The Marketing & Communications Manager is responsible for shaping and delivering the hotels marketing and communications strategy across Rooms and Food & Beverage ensuring a cohesive elevated expression of the Colbert Collection brand across all guest touchpoints.

Key Duties & Responsibilities

Brand Marketing & Communications Strategy

• Understand and actively communicate the brand strategy and positioning of the hotel part of the Colbert Collection brand across relevant marketing platforms.
• Develop and implement the annual marketing and communications plan for the hotel aligned with commercial objectives and the Colbert Collection brand strategy.
• Act as the onproperty guardian of brand positioning tone of voice and visual identity across all channels and materials.
• Ensure a consistent refined brand presence across digital channels media platforms OTAs owned communications and guestfacing collateral.

Digital Content & Asset Management

• Manage and coordinate the hotels digital marketing presence including website content social media platforms and campaign messaging.
• Oversee content creation storytelling and daytoday content planning across digital and social channels ensuring a cohesive visually elegant narrative.
• Maintain and continuously enhance the hotels marketing asset library including photography video copy and digital content.
• Ensure imagery and content reflect the hotels designled culturally aware positioning and contemporary Mayfair sensibility.

Communications PR & Partnerships

• Lead and coordinate marketing and communications activity for the hotel opening and postlaunch phase.
• Support PR activities including liaison with appointed agencies media relations coordination press visit logistics coverage tracking and internal distribution of results.
• Identify and support strategic brand partnerships aligned with luxury culture lifestyle and the Colbert Collection ethos.
• Maintain a calendar of key awards listings and nominations ensuring timely and highquality submissions.
• Support reputational and crisis communications as required in alignment with Minor Hotels guidelines.

Commercial & CrossFunctional Collaboration

• Work closely with hotel leadership Revenue Sales Rooms and Food & Beverage teams to align marketing initiatives with demand cycles and commercial priorities.
• Maintain uptodate knowledge of the competitive landscape market trends and industry developments translating insights into actionable initiatives.
• Track performance campaign outcomes digital metrics and coverage providing clear reporting and commercial insight.

Qualifications :

How You Can Succeed in This Role

• Proven experience in Marketing & Communications or PR within luxury hospitality lifestyle or premium consumer sectors ideally within a hotel environment.
• Strong understanding of brand positioning storytelling and guestcentric marketing in a premium market.
• Handson structured and proactive professional with a strong sense of ownership and accountability.
• Excellent communication and collaboration skills comfortable working crossfunctionally with Operations Revenue and Corporate teams.
• Strong organisational skills attention to detail and cost awareness.
• Experience in market analysis content coordination campaign support and marketing reporting.
• Comfortable operating in an opening or earlygrowth environment and shaping a brand in real time.

Additional Information :

What You Can Expect

At Minor Hotels Europe & Americas we are committed to shaping exciting careers worldwide and cross-cultural experiences. Our journey is fueled by the passion and dedication of our incredible teams who also enjoy inspiring and exclusive benefits such as:

• Worldwide experience diversity of 150 different nationalities.
• Career development opportunities full of national and international challenges. 
• Wide range of training programmes to enhance your skills. 
• Wellbeing initiatives including flexible working conditions.
• Team member recognition programmes including Memorable Dates.
• Ability to make a difference through our sustainability programme and volunteering initiatives.
• Team member rates and promotions offering discounted rates in our hotels around the world and exclusive benefits through our corporate loyalty programme.

Are you looking for a new challenge Apply now!

Minor Hotels Europe & Americas is dedicated to fostering an inclusive working environment where every individual is valued and equally encouraged. We warmly welcome individuals from all backgrounds and abilities.

Remote Work :

No

Employment Type :

Full-time