Associate Manager Marketing and Competitive Intelligence

Baxter

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profile Job Location:

Bengaluru - India

profile Monthly Salary: Not Disclosed
Posted on: 21 hours ago
Vacancies: 1 Vacancy

Job Summary

This is whereyour work makes a difference.

At Baxter we believe every personregardless of who they are or where they are fromdeserves a chance to live a healthy life. It was our founding belief in 1931 and continues to be our guiding principle. We are redefining healthcare delivery to make a greater impact today tomorrow and beyond.

Our Baxter colleagues are united by our Mission to Save and Sustain Lives. Together our community is driven by a culture of courage trust and collaboration. Every individual is empowered to take ownership and make a meaningful impact. We strive for efficient and effective operations and we hold each other accountable for delivering exceptional results.

Here you will find more than just a jobyou will find purpose and pride.

Associate Marketing Manager Infusion Therapies & Technologies

At Baxter working here is more than a jobits a calling. Our mission to save and sustain lives brings us together and drives everything we do. Thank you for considering the next step in your career with us. Here your work has purpose. Your ideas spark innovation. And your contributions help shape global healthcare for generations to come.

Your Role at Baxter

This is where your insights shape global strategy!

As the Associate Marketing Manager Market & Competitive Intelligence (MICI) for the Global Infusion Therapies & Technologies (ITT) division you are the strategic engine behind our understanding of markets competition and future opportunities. You will own the development of global market models competitive intelligence frameworks and insight platforms that guide upstream marketing portfolio prioritization innovation investments and executive decisionmaking.

You will partner closely with global marketing regional commercial teams R&D strategy and finance to deliver insights that influence Baxters portfolio direction across a $4B global business.

What youll be doing

Market Models

  • Develop maintain and continuously refine global market size share and growth models across ITT categoriesincluding IV solutions clinical nutrition infusion systems digital platforms and patient monitoring.
  • Build robust topdown and bottomup forecasts integrating thirdparty data regional inputs customer insight and macromarket indicators.
  • Conduct scenario modeling to evaluate the impact of regulatory clinical competitive or economic shifts on future market outlooks.
  • Own the longrange market outlook to support strategic planning portfolio prioritization and financial modeling across global teams.
  • Create clear executiveready deliverables that translate complex data into strategic insight and recommendations.

Market & Competitive Intelligence (MICI)

  • Build and maintain a comprehensive global database of market technology and competitive intelligence covering key players emerging entrants and categorylevel dynamics.
  • Deliver proactive synthesized insights that highlight opportunities threats and strategic implications for our portfolio and innovation roadmap.
  • Produce concise highimpact MICI deliverables for senior leadershipincluding dashboards intelligence briefs and competitive deepdives.
  • Drive the development standardization and automation of MICI reporting tools and platforms (e.g. SharePointbased dashboards).
  • Partner with regional and upstream marketing teams to translate intelligence into actionable recommendations.
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Strategic Insight & Cross-Functional Collaboration

  • Partner with upstream teams to develop TAM/SAM models opportunity assessments segmentation analyses and earlystage business cases.
  • Facilitate alignment of marketdriven insights across regions and functions to ensure a unified view of strategic priorities.
  • Influence pipeline decisions by synthesizing market and competitive insights into clear recommendations for NPD lifecycle planning and portfolio strategy.
  • Lead the digital transformation of existing manual or offline reporting processes to ensure modern scalable and userfriendly tools.
  • Enhance data accessibility and visualization through platforms such as Power BI Tableau and SharePoint.
  • Build repeatable reporting frameworks and dashboards that allow global teams to selfserve insights.

Who you are

You are an analytically strong strategically minded and insightdriven leader who thrives in complex global environments. You can make sense of ambiguous data uncover trends others miss and communicate insights clearly to senior audiences. You are highly collaborative value diverse perspectives and influence effectively across a matrixed organization. You enjoy transforming complexity into clarity and guiding crossfunctional teams toward confident datadriven decisions.

What you Bring

  • Bachelors degree in marketing business or science/technology field required; advanced coursework or an MBA is a plus.
  • 2 years of professional experience with at least 1 year in MedTech pharmaceuticals or the healthcare industry. Experience supporting global or regional markets is strongly preferred.
  • Demonstrated ability to develop market models interpret complex data sets and build executivelevel insights and recommendations.
  • Deep understanding of global market trends competitive landscape assessments and the regulatory environment in the healthcare industry.
  • Experience with industry datasets (e.g. IQVIA Definitive HC Clarivate Sg2) and proficiency with data visualization tools (Power BI Tableau thinkcell).
  • Strong communication storytelling and presentation skills with the ability to translate data into executive-ready actionable insights and recommendations for business growth.
  • Proven success influencing crossfunctional and global stakeholders in a matrixed environment.

Equal Employment Opportunity

Baxter is an equal opportunity employer. Baxter evaluates qualified applicants without regard to race color religion gender national origin age sexual orientation gender identity or expression protected veteran status disability/handicap status or any other legally protected characteristic.

Reasonable Accommodations

Baxter is committed to working with and providing reasonable accommodations to individuals with disabilities globally. If because of a medical condition or disability you need a reasonable accommodation for any part of the application or interview process please click on the link here and let us know the nature of your request along with your contact information.

Recruitment Fraud Notice

Baxter has discovered incidents of employment scams where fraudulent parties pose as Baxter employees recruiters or other agents and engage with online job seekers in an attempt to steal personal and/or financial information. To learn how you can protect yourself review our Recruitment Fraud Notice.


Required Experience:

Manager

This is whereyour work makes a difference.At Baxter we believe every personregardless of who they are or where they are fromdeserves a chance to live a healthy life. It was our founding belief in 1931 and continues to be our guiding principle. We are redefining healthcare delivery to make a greater ...
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Baxter is an equal opportunity employer. Baxter evaluates qualified applicants without regard to race, color, religion, gender, national origin, age, sexual orientation, gender identity or expression, protected veteran status, disability/handicap status or any other legally protected ... View more

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