Senior Director, Growth Marketing
Boston, NH - USA
Job Summary
At Klaviyo we value the unique backgrounds experiences and perspectives each Klaviyo (we call ourselves Klaviyos) brings to our workplace each and every day. We believe everyone deserves a fair shot at success and appreciate the experiences each person brings beyond the traditional job requirements. If youre a close but not exact match with the description we hope youll still consider applying. Want to learn more about life at Klaviyo Visit see how we empower creators to own their own destiny.
Klaviyos growth engine is working and were looking for the person who makes it unstoppable.
The Senior Director Growth Marketing is a rare seat one where you have the scope to shape how a category-defining company acquires customers at scale the resources to act on your convictions and the cross-functional relationships to move fast. Youll work in close partnership with product campaigns and digital to turn Klaviyos momentum into compounding growth.
This isnt a channel management role. Its a growth leadership role for someone who sees the whole board builds the plan and drives the experiments that change the trajectory. If youre energized by owning a number building a team and leaving your mark on how a great product grows this is the job.
How youll make a difference:
- Own sign-up volume new logo acquisition and Growth ARR and build the strategy team and operating rhythm to hit them consistently.
- Build an experimentation engine a continuous test-and-learn cadence that turns Klaviyos scale into a structural advantage.
- Identify and build new sources of demand partnerships integrations emerging platforms and distribution channels that meet buyers where they already are and expand Klaviyos reach beyond owned channels.
- Lead Klaviyos growth team as an AI-first organization actively building AI-powered workflows running experiments with emerging tools and raising the bar for whats possible in how we acquire convert and expand customers. This isnt about staying current; its about leading from the front.
- Shape the integrated growth plan synthesizing whats working across campaigns paid media digital and product into a coherent high-conviction strategy.
- Partner deeply with the Director of Growth in R&D to connect marketing motion with product-led acquisition so the handoff from sign-up to activated customer is as tight as possible.
- Translate growth performance into clear confident narratives for senior leadership connecting sign-ups ARR and investment in a way that accelerates decision-making.
- Spot whats next before it shows up in the numbers surfacing risks emerging opportunities and the bets worth making before the window closes.
- Build and develop a team of growth experts who are sharp fast and genuinely motivated by the mission.
Who you are:
- 15 years in growth demand generation or performance marketing with at least 5 years leading senior cross-functional teams.
- Youve owned a growth number not just contributed to one. Youve had the target felt the weight of it and built the team and plan to hit it.
- Deep SaaS background ideally in a PLG or hybrid environment you understand how self-serve acquisition works and how marketing connects to ARR not just pipeline.
- Fluent across the channel mix paid media SEO/AEO lifecycle web without needing to run any of them. You know enough to push enough to challenge and enough to know when somethings off.
- Naturally collaborative and skilled at leading through influence you thrive in matrixed environments where earning trust is how you get things done.
- Strong command of funnel analytics attribution and growth modeling you run toward the data not away from it.
- Already experimenting with AI in your work and excited about whats coming not waiting to be told its important.
- Exceptional at building operating rhythm the cadences reviews and feedback loops that keep a growth team moving with speed and coherence.
- Someone who builds teams people want to be on.
Required Experience:
Exec
About Company
Klaviyo unifies AI-powered email marketing and SMS to drive growth, retention, and measurable results. Build personalized, omnichannel experiences across WhatsApp, ecommerce, and more with K:AI Agents.