Marketing & Communications Associate
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Monthly Salary:
Posted on:
10 hours ago
Vacancies:
1 Vacancy
Job Summary
Position Type:Contract full time(40 hours per week)
Length of Position:6 months
Location:55 Fort York Blvd Toronto ON (hybrid work environment)
Start Date:MidMay2026
Compensation:$55000 annualized prorated for a 6-month contract.
Position Overview:
TheBentwaysMarketing and CommunicationsAssociateisan integral part of TheBentwayteam working within the Marketing and Communications Department to engage with audiences grow attendance capture and share memorable moments andhelptell TheBentwaysstory.
TheAssociateleads digital marketing across web social media and email planning and executing campaigns; producing web content and managing event ticketing; driving digital promotions and outreach; and compiling reports on campaign performance. They also guide content capture and creation documentingBentwayprojects and events helping to shape and deliver TheBentwaysinstitutional voice and serving as an ambassador for community dialogue across digital channels.
This role requiresoccasionalevening and weekend availability posting is for an active vacancy.
About The Bentway
The Bentway is a dynamic civic organization dedicated to enhancing urban life through the design and implementation of innovative public spaces public programming and site operations. Deeply rooted in Torontos urban fabric The Bentway leads a creative movement to re-imagine the possibilities of the Gardiner Expressway. We believe in the power of art and culture to spark the urban imagination transform communities and foster vibrant inclusive cities.
The Bentway Conservancy is a non-profit organization and registered charity that works closely with the City of Toronto artists & creatives and local communities to bring our work to life.
Key Responsibilities:
- Digital Content:Develop an engagingcross-platform digital content calendar (social email web). Produce compelling digital content and programdocumentationthat reflectsthe creativity ofBentwayprogramming.
- Social Media:Coordinate allBentwaysocial channels (Instagram TikTok Facebook Threads Bluesky LinkedIn) and plan produce publish and reshare scheduled and responsive content. Ensure alignment with brand guidelines monitor tendsrecommendcontent selections capture live event content and archive assets for active audience by responding to comments DMs and email inquiries; foster positive social conversations dialogue buzz and relationships and loop in relevant team members when needed.
- Email Marketing:Produce clear engaging and strategic Mailchimp newsletters includingadditionalsends for major announcements or event promotions and strategic retargeting campaigns.
- Engagement:Plan and execute activities topromoteprogramsincluding distributing materialsto partner organizations and the publictablingsubmittinglistingsto external event sites.
- Outreach:Oversee the delivery of promotional commitments with third-party vendors securing in-kind promotional opportunitiesto increase brand visibilityand co-promotion opportunities with like-minded organizations.
- EventTicketing:ManageEventbritelistings: answer inquiries handle refund/transfer requests schedule reminder emails.
- Partner Asset Development:Prepare graphics and social media kits for partners using Canva InDesign or Photoshop.
- Administrative Reporting:TrackPR mentions prepare weekly ticketing/sales reports and provide support withfileuploads toCanto and Dropbox as needed.
- AudienceResearch:Deliver seasonalsurveysand ad-hocdata collection to learn more about out audiences coordinate question developmentwith staffmonitorand promoteengagement andreport onfindings.
- Strategy Implementation:Work with the Manager Marketing & Communications to execute TheBentwayssocial media strategy and support goals for event attendance initiatives and brand awareness.
- Perform otherrelatedduties as assigned
Compensation
Salary: $55000/year (pro-rated for a 6 month contract)
Skills andQualifications:
- 3-5 yearsRelevant experienceinmarketingwritingcustomer serviceoutreachcommunity engagement coordination for arts or non-profits.
- Demonstratedexpertisein digital and social media marketingmanagingandoptimizingsocial media accounts to meet organizationalobjectives
- Familiarity with (or eagerness to learn) digital management systems including Mailchimp Later Notion Canto
- Basic knowledge of design software such as Photoshop InDesign Illustrator etc.
- Proficiencywith video and video editing software and strong photography skills
- Proven ability to multi-task and workcollaborativelyunder tight timelines
- Enthusiastic about arts culture and public space.
Applications
The Bentway is committed to fostering a positive and supportive environment that promotes equity and diversity. We encourage applications from individuals from equity deserving groups including Indigenous Black racialized applicants persons with disabilities and women.
In accordance with the Ontario Human Rights Code Accessibility for Ontarians with Disabilities Act 2005 accommodation will be provided at any point throughout the hiring process provided the candidate makes their accommodation needs known to The Bentway Conservancy at
We kindly ask that no phone calls or emails are made to staff members. All questions regarding the position must be sent to
To Apply
Apply with a resume and cover letter via The Bentways job board.
Deadline to Apply: May 8 at 5pm
Application Components:
- Resume (PDF format no more than three pages)
- Cover Letter (PDF format no more than two pages)
The Bentway does not use AI to sort candidates each application will be reviewed by a person.
We thank all applicants for their interest and will endeavour to contact all applicants whether successful or not.
Required Experience:
IC
About Company
The Bentway is a new public space underneath the Gardiner Expressway, providing a year-round program of events and activities.
